Digital Marketing Manager (Bilingual)

Houston, TX (Hybrid)

$60K/yr – $80K/yrMid Level4+ years expFull time

Posted 7 days ago

Job Summary

Own and drive digital marketing strategy across paid and owned channels while managing a portfolio of 6–9 clients, leading full-funnel campaigns and data-driven optimization to unlock ROI opportunities.

  • Own and execute digital marketing strategy across paid and owned channels, serving as the lead point of contact and building strong, long-lasting client relationships.
  • Build full-funnel marketing plans (quarterly/monthly) tailored to each client’s goals, spanning SEO, paid media, email, content, social, and lead gen.

Job Description

Responsibilities

  • Own and execute digital marketing strategy across paid and owned channels, serving as the lead point of contact and building strong, long-lasting client relationships.
  • Build full-funnel marketing plans (quarterly/monthly) tailored to each client's goals, spanning SEO, paid media, email, content, social, and lead gen.
  • Define positioning and messaging, translating insights into integrated campaigns with clear roadmaps, timelines, and KPIs.
  • Collaborate with internal teams (design, dev, content, media) to execute campaigns smoothly and on-brand.
  • Present strategies and performance updates via Canva or PowerPoint with clarity and confidence.
  • Analyze competitors, keywords, and campaign data to optimize in real time and identify ROI opportunities.
  • Track full-funnel KPIs and use data to drive decisions, spotting upsell/cross-sell opportunities along the way.
  • Manage a portfolio of 6–9 active clients with strong organization, time management, and proactivity.
  • Lead monthly strategy calls and deliver reports, staying ahead of challenges before they escalate.
  • Stay current on marketing trends, tools, and platforms.

Requirements

  • Ready to jump in on day one. There is no ramp-up time here. You've already got hands-on experience creating and owning digital marketing strategies, not just executing someone else's plan.
  • College degree in Marketing, Advertising, Business, Communications (or equivalent experience).
  • 4+ years working directly with clients in a fast-paced, deadline-driven environment.
  • Exceptional communication, gramar, proofreading, and editing skills.
  • Hablas español!
  • Advanced knowledge of marketing tools and technology, including LinkedIn Ads, Meta Ads, SEO, WordPress, Canva, HubSpot, Airtable, Google Analytics, and Google AdWords. Certifications preferred.
  • Attention to detail is a MUST (Si no notaste la “m” que faltaba en “grammar” arriba, este rol no es para ti.)

Preferred

  • Certifications preferred.
Boral Agency logo

Boral Agency

We specialize in custom Digital Marketing Strategies for businesses ready to grow. 🌎 And here’s our edge:We specialize in connecting brands with the Hispanic market, crafting culturally relevant campaigns that resonate and convert.Most of our clients see a positive ROI within just 6 weeks of launching their new website and marketing strategy.Let’s talk: (832) 280-9620Or DM us to schedule a free consultation.

Founded in 2011
Houston, Texas, USA
14 employees (3 in marketing)

Salaries

Posted range

$60K/yr – $80K/yr

Taken straight from the job posting.

See all Boral Agency salaries

Marketing Team

Marketing Team Size
2 (14% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
1.2K
Traffic Source Mix
Search
25.2%
Direct
45.1%
Referral
5.1%
Social
23.3%
Paid
1.3%

Headcount Trend

Current headcount: ~14
Boral Agency logo

Digital Marketing Manager (Bilingual)

Boral Agency · Houston, TX · Hybrid