Digital Marketing & E-Commerce Manager at BSS Auto paint & Supplies | Hazel Park, MI | $1K/wk – $1K/wk

Digital Marketing & E-Commerce Manager

Hazel Park, MI (On-site)

$1K/wk – $1K/wkMid LevelPart time

Posted 4 months ago

The other 99% submit and hope. You're about to do something different.

Drive integrated digital marketing and ecommerce optimization across ads, SEO, and CRO.

Own end-to-end digital marketing campaigns across Google Ads, Facebook Ads, email, and social channels.
Leverage WordPress CMS to maintain a seamless e-commerce experience.
Create cross-channel content with Adobe Creative Suite and marketing automation to boost engagement.

Develop, implement, and optimize integrated digital marketing campaigns across platforms such as Google Ads, Facebook Advertising, and email marketing channels to increase brand awareness and sales.
Manage and enhance the company’s e-commerce platform using content management systems like WordPress, ensuring seamless user experience and functionality.
Utilize SEO tools and perform keyword research to improve organic search rankings and increase website traffic through effective SEO strategies.
Conduct conversion rate optimization (CRO) efforts by analyzing user behavior with Google Analytics and other analytics tools to refine landing pages, calls-to-action, and overall site performance.
Create compelling content including copywriting, graphic design using Adobe Creative Suite, and content creation tailored for social media management and digital advertising campaigns.
Oversee social media marketing efforts on platforms like Facebook, Instagram, and others to engage audiences and promote products or services effectively.
Implement marketing automation tools to streamline campaigns, nurture leads, and improve overall campaign performance through targeted messaging.