Responsibilities

• Other responsibilities may be assigned.
• Support digital marketing campaigns across web, email, social media, and other content channels under team guidance.
• Draft, schedule, and publish approved social content using tools like Monday.com, HubSpot, Hootsuite, Mailchimp, Pardot, Marketing Cloud, Emplify or Sprout.
• Assist with website content updates, page edits, UTM creation, QR code generation, image uploads, and basic formatting in CMS platforms.
• QA web pages for broken links, typos, mobile responsiveness, accessibility basics, and brand consistency.
• Monitor social channels for trends, engagement opportunities, and audience questions; escalate responses when needed.
• Assist with email list maintenance, basic segmentation, campaign setup, and QA testing.
• Pull basic performance metrics and help prepare campaign reports.
• Research digital trends, competitor activity, hashtags, keywords, and content ideas.
• Help organize assets, documentation, and content inventories.

Requirements

• Current student or recent graduate pursuing computer science, information systems, marketing, communications, advertising, digital media, or a related field.
• Foundational understanding of digital marketing, social media, email marketing, and content creation.
• Foundational understanding of AI concepts, including large language models (LLMs), prompt engineering, automation workflows, and agent-based systems.
• Familiarity with AI development or automation tools such as OpenAI, Microsoft Copilot, Zapier, Make, Power Automate, or similar low-code/no-code platforms.
• Understanding of workflow logic, API integrations, or system-to-system communication concepts.
• Familiarity with LinkedIn, Instagram, Facebook, X/Twitter, YouTube, and emerging social platforms.
• Basic familiarity with HTML, CSS, CMS platforms, Java, and website structure.
• Interest in UX, accessibility, GEO/SEO, analytics, and digital content best practices.
• Comfortable learning web tools, plugins, marketing and analytics platforms, and project management systems.
• Strong writing, editing, organization, and communication skills.