Digital Content Specialist, Hachette Audio

New York City, NY (On-site)

$70K/yr – $80K/yrMid Level5+ years expFull time

Posted 1 month ago

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Job Summary

Own the storytelling and digital content engine for HBG audio, coordinating across print, website, and social to drive author reach and audience engagement.

  • Cross-channel content ownership: plan, write, edit, and coordinate visuals for web, social, email, and campaigns.
  • Campaign leadership: partner with marketing and sales to align messages and expand author reach and community.
  • Measurement and optimization: apply analytics to improve story effectiveness and improve content processes.

Job Description

  • Partner with HBG print, central marketing and digital sales teams to conceptualize and execute digital campaigns, elevating storytelling and aligning messages across book formats.
  • Collaborate to expand author sales, engagement and community connection.
  • Plan, write and edit content for Hachette Audio and HBG website, social media, email marketing, and other digital campaigns; create or coordinate graphics, photos, and other visual assets to support stories.
  • Lead audiobook live event coverage and create multimedia stories that reflect the audiobook listener’s experience.
  • Experiment with new formats, technologies, and storytelling techniques to keep Hachette Audio’s digital presence innovative and relevant.
  • Maintain editorial calendars, track assignments, and ensure projects meet standards for quality and timeliness.
  • Use analytics to evaluate story effectiveness and audience engagement.
  • Support continuous improvement of processes for content planning, production and publication.
  • Serve as a consultant on digital content and storytelling projects across HBG; provide training and guidance to colleagues on content best practices, analytics and digital trends.
Hachette Book Group logo

Hachette Book Group

Hachette Book Group (HBG) is a leading U.S. trade publisher dedicated to making it easy for everyone to discover new worlds of ideas, learning, entertainment, and opportunity. As part of Hachette Livre, the world’s third-largest trade and educational publisher, HBG is home to dozens of esteemed imprints including Little, Brown and Company, Little, Brown and Company for Young Readers, Grand Central Publishing, Orbit, Basic Books Group, and Workman Publishing. We publish across all formats and genres including fiction, nonfiction, cookbooks and books for young readers—as well as audiobooks, puzzles, games, stationary, calendars, and other book-related products that inspire and engage readers of all ages. We provide custom distribution, fulfillment, and sales services to other publishers. HBG is headquartered in New York City, with additional offices in Boston, MA; Lebanon, IN; Nashville, TN; Boulder, CO; North Adams, MA; Berkeley, CA; Philadelphia, PA; Portland, OR; and Chapel Hill NC. Hachette Book Group Canada, our marketing and publicity company, is based in Toronto. HBG’s mission is guided by four strategic pillars: Understanding Consumers, Changing the Story, Owner Mentality, and Growth Mindset. These values shape how we publish, how we operate, and how we support our authors, employees, and readers. We’re committed to publishing content that resonates and fostering a culture of equity, inclusion, and belonging; for our staff, authors, and partners alike. Our DEI efforts include employee resource groups, inclusive hiring practices, and publishing programs that amplify historically underrepresented voices. We’re proud to offer a dynamic and collaborative workplace where creativity is values, innovation is encouraged, and every team member plays a role in shaping the future of publishing. Visit hachettebookgroup.com to learn more and follow HBG on Facebook, Instagram, LinkedIn, Threads, TikTok, X.com, Pinterest, and YouTube.

Founded in 2006
New York, New York, USA
1.6K employees (785 in marketing)

Traffic Signals

Monthly Visitors
925.9K
Monthly Google Ads Budget
$630
Traffic Source Mix
Search
44.9%
Direct
39.5%
Referral
11.2%
Social
3.7%
Paid
0.6%

Headcount Trend

Current headcount: ~1.6K

Marketing Team

Marketing Team Size
640 (41% of company)
Median Career Experience
10 years
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
1

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