Digital Content Producer at Nexstar Media Group, Inc. | Sioux Falls, SD

Nexstar Media Group, Inc.

Digital Content Producer

Sioux Falls, SD (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 4 months ago

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Job Summary

Own digital content production for a regional newsroom, curating, packaging, and promoting stories with engaging headlines, visuals, and short videos to maximize traffic and time on site.

Own sourcing, editing, and packaging of newsroom stories for optimal engagement.
Must-have: 2 years in digital content/journalism with strong headline writing.
Standout: GA/Chartbeat and WordPress proficiency; weekend flexibility.

Job Description

Responsibilities

Curate and aggregate a steady stream of interesting content packaged and promoted in a way that generates engagement and repeat site visitation
Monitor all forms of media (print, TV, digital, blogs and social) and be quick to write, report and distribute breaking news stories while always on the hunt for exclusive and or trending content that will grow engagement and drive traffic
Some schedule flexibility
Excellent at writing and testing headlines to grow audience and engagement
Prioritize packaging content that grows audience loyalty and time on site, using headline testing, metric tools and observed patterns to guide decision making
Understand different ways to tell a story, particularly choosing great photos and producing short videos
Evaluate website traffic trends to make decisions on daily content needs and longer-term content curation
Build positive working relationships with newsroom staff and management, work collaboratively on enterprise content and create opportunities to market web content on broadcast
Promote and distribute news content on social media and email newsletters
Digital Content Producer will attend local editorial meetings as needed/assigned.

Requirements

Bachelor’s Degree
2 years of experience in digital content and journalism
Clever headline writer that gets readers to click
Strong multi-tasking abilities while under deadline pressure
Organized, technical problem solver and quick decision maker
Capable of pitching, researching, interviewing and writing original news articles
Knowledge of SEO best practices and AP Style
Enjoys working in teams and has excellent interpersonal skills
Ease with/ability to learn new technology independently and quickly
Strong communicator

Nexstar Media Group, Inc.

2.7 Glassdoor

Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across its television and digital platforms, including more than 316,000 hours of programming produced annually by its business units. Nexstar owns America’s largest local television broadcasting group comprised of top network affiliates, with more than 200 owned or partner stations in 116 U.S. markets reaching 220 million people. Nexstar’s national television properties include The CW, America’s fifth major broadcast network, NewsNation, our national news network providing “News for All Americans,” popular entertainment multicast networks Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food Network. The Company’s portfolio of digital assets, including its local TV station websites, The Hill and NewsNationNow.com, are collectively a Top 10 U.S. digital news and information property.

Founded in 1996

Irving, Texas, USA

4.2K employees (1,818 in marketing)

www.nexstar.tv

29% recommend to a friend

27% CEO approval