Digital Campaign Manager

Missoula, MT (On-site)

Salary Not AvailableMid Level1+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the execution and orchestration of multi-stage campaigns, aligning sales coaching, proposal approval, and cross-functional post-launch collaboration to drive local-market performance.

  • Strategy & Campaign Readiness: coach sales on product capabilities, targeted messaging, and insertion-order prep.
  • Campaign Lifecycle: prepare pre-launch assets, KPIs, and trafficking readiness to launch new client campaigns.
  • Post-Launch Collaboration: serve as the local-market liaison to centralized teams and continuously optimize cross-group continuity.

Job Description

Responsibilities

  • Strategy:
  • Coach & develop sales professionals on our product capabilities.
  • Oversee technical approval of proposals being built by our sales strategists.
  • Campaign Pre-Launch:
  • Coaches sales on crafting quality messaging for various tactics (social, SEM, programmatic, etc.).
  • Assigns targeting segments based on experience and overall tactic mix.
  • Delegates to sales tasks to be completed in order to fully prepare a new client campaign for launch (creative, pixels, KPIs).
  • Responsible for compiling all elements of the insertion order and scheduling the campaign to be trafficked.
  • Campaign Post-Launch:
  • Primary point of contact for local markets you support to our centralized buying, client services, and analytics teams.
  • Support local market as client optimizations, revisions, upsells and renewals come in from our post-sale teams.
  • Continually refine and improve continuity between all workgroups.
  • Participate in regular virtual team meetings with the camera on to foster stronger collaboration and engagement, ensuring active communication and connection with colleagues across departments.
Townsquare Ignite logo

Townsquare Ignite

Townsquare Ignite is a customer-centric, data-driven technology provider of cross-platform advertising solutions including programmatic, search, marketing and client services. We leverage the widest variety of DSPs and data partners available to deliver personalized solutions to meet our clients' needs at the local, mid-market and national levels. Townsquare Ignite is where context meets precision.

Founded in 2010
New York, NY, US
182 employees (109 in marketing)

Traffic Signals

Monthly Visitors
4.4K
Traffic Source Mix
Search
29%
Direct
47.5%
Referral
7%
Social
14.9%
Paid
1.3%

Headcount Trend

Current headcount: ~202

Marketing Team

Marketing Team Size
102 (50% of company)
Median Career Experience
6 years
Median Tenure
4.2 years
Marketing Roles Posted (Last 30 Days)
4

Recent News