Digital Campaign Coordinator at Townsquare Ignite | USA | $45K/yr – $55K/yr

Townsquare Ignite

Digital Campaign Coordinator

USA (Hybrid)

$45K/yr – $55K/yrMid Level1+ years expFull time

Posted 4 months ago

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Job Summary

Drive client campaigns by coordinating sales-enabled proposals and live event support, while delivering 24h-response, data-driven insights, and cross-functional collaboration.

Must-have: 1+ years in digital advertising
Standout: Hybrid role with client-facing and internal collaboration across campaigns and events

Job Description

Responsibilities

Act as the technical hub that connects sales and our centralized buying team. This is a collaborative role that assists in client meetings, creating proposals, and partnering with internal teams to ensure a smooth campaign launch, and ongoing client support and campaign optimization.
Support Client Discovery & Pitch Efforts: Participate in client needs analyses (CNAs) and pitches, contributing strategic recommendations, ad examples, and creative ideas that align with campaign goals.
Deliver Responsive & Insightful Support: Respond to inquiries within 24 hours, providing data-driven insights and proactive communication to strengthen client and sales team relationships.
Develop & Deliver Strategic Proposals: Collaborate with sales teams to define objectives, KPIs, and targeting strategies; conduct market research using tools like Dstillery, Ad Mall, and SEM Estimates; and create compelling, well-formatted proposals that align with client goals, brand voice, and sales objectives.
Proposal Creation: Develop and format compelling proposals for client opportunities, ensuring alignment with brand voice and sales objectives.
Website Updates for Live Events: Manage and update website content to promote upcoming live events, including event schedules, registration links, and promotional assets.
Event Signage Design & Production: Coordinate with designers and vendors to create event signage; oversee production timelines and ensure materials are ready for installation before live events.
Sales Support: Collaborate with sales staff to build and refine go-to-market (GTM) proposals, presentations, and post-event recaps.
Marketing Collateral Coordination: Ensure consistency of branding and messaging across digital and physical event materials.
Coordinate Campaign Setup & Execution: Gather and organize campaign details (targeting, geo, audience segments, etc.), confirm orders, and collaborate with Digital Campaign Managers to ensure accurate setup, pacing, and delivery of all placements.

Requirements

1+ years experience in digital advertising
4-year college degree or comparable work experience required
Experience with digital ad messaging best practices (does not build the ads)
Strong time management, attention to detail, and ability to meet deadlines
Exceptional communication and interdepartmental project leadership

Preferred

Experience using Dstillery, Ad Mall, and SEM Estimates for market research
Proactive, data-driven mindset and ability to provide strategic recommendations

Benefits

3 weeks of PTO (+ 9 paid holidays)
Medical, Dental, and Vision Insurance
401(k) Retirement Plan
Casual, high-energy work environment
Opportunity for upward mobility
Company provided laptop

Townsquare Ignite

Townsquare Ignite is a customer-centric, data-driven technology provider of cross-platform advertising solutions including programmatic, search, marketing and client services. We leverage the widest variety of DSPs and data partners available to deliver personalized solutions to meet our clients' needs at the local, mid-market and national levels. Townsquare Ignite is where context meets precision.

Founded in 2010

New York, NY, US

182 employees (109 in marketing)

www.townsquareignite.com