Responsibilities

• Own and evolve Lewis brand standards, including visual identity, brand voice, templates, and shared marketing guidelines.
• Lead and develop UX/UI and Marketing Design team members, providing direction, coaching, workload prioritization, and quality oversight.
• Provide functional leadership for brand and digital marketing across Lewis, working collaboratively with business-line marketing teams to translate business strategies into effective creative and digital solutions and establish shared standards and best practices.
• Develop practical standards, templates, playbooks, and best practices for websites, landing pages, email, social media, digital campaigns, and marketing materials.
• Provide brand voice, writing, editing, and creative guidance to ensure consistency and quality across customer-facing communications.
• Review high-impact campaigns, marketing materials, and digital experiences for brand alignment and overall quality.
• Own the functional roadmap and shared standards for company websites and customer-facing digital experiences, including hands-on work within WordPress to manage and improve website content, pages, functionality, and user experience.
• Guide UX/UI strategy across user journeys, accessibility, usability, testing, conversion optimization, and ongoing experience improvements.
• Oversee shared creative systems, templates, reusable assets, and enterprise brand libraries.
• Provide functional leadership and establish shared standards, performance expectations, and best practices across digital channels, including websites, email marketing and automation, SEO, social media, paid digital advertising, and other digital platforms.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, Brand Management, Digital Media, or a related field preferred; equivalent relevant experience may be considered.
• 7+ years of progressive experience in marketing, brand management, digital marketing, integrated marketing, or a related field.
• Experience managing brand standards and supporting multi-channel marketing across websites, digital campaigns, social media, email, content, and other customer-facing channels.
• Demonstrated leadership experience, including managing or developing employees and successfully leading cross-functional work through collaboration, influence, and subject-matter expertise.
• Strong writing, editing, communication, and creative judgment with excellent attention to detail.
• Hands-on experience working in WordPress, including creating and editing pages and content, working within templates and page-building tools, and coordinating with developers or agencies on more complex website enhancements.
• Experience managing and collaborating with agencies, vendors, designers, web partners, and other creative and digital specialists.
• Working knowledge of CMS, CRM, email marketing, marketing automation, digital advertising, social media, analytics, and related digital marketing platforms.
• Ability to interpret marketing performance and translate insights into actionable improvements.
• Experience within a centralized, shared services, or integrated marketing organization is preferred.

Benefits

• annual bonus and raise eligibility, $100/month cellphone reimbursement, a variety of health benefits to choose from, a 401k with company match, and much more.