Responsibilities

• Set up, manage, and optimize advertising campaigns across platforms such as Meta (Facebook/Instagram), Google, and other relevant channels
• Monitor campaign performance and adjust targeting, creative, and budgets to improve results
• Track return on ad spend (ROAS), customer acquisition cost (CAC), and other key metrics
• Prepare simple monthly performance reports and recommendations
• Support ongoing maintenance and optimization of Shopify stores
• Improve product listings, collections, landing pages, and customer experience
• Assist with promotional campaigns, product launches, and seasonal offers
• Monitor website analytics and identify opportunities to improve conversion rates
• Coordinate with content creators and internal team members to ensure ads have strong creative assets
• Test new audience segments, offers, and marketing strategies

Requirements

• Previous experience creating and managing paid advertising campaigns
• Experience with Meta Ads Manager
• Experience with Google Ads
• Experience working with Shopify
• Understanding of ecommerce metrics and reporting
• Strong organizational skills and attention to detail
• Ability to work independently and manage projects with minimal supervision

Preferred

• Experience with Klaviyo or email marketing platforms
• Experience with conversion rate optimization (CRO)
• Experience in food, beverage, health, wellness, or consumer packaged goods industries
• Basic graphic design or creative coordination experience

Benefits

• Flexible schedule
• Remote work
• Opportunity to directly influence company growth
• Commission opportunities tied to digital sales performance
• Work with a mission-driven company focused on quality, innovation, and positive impact