Responsibilities

• Digital Ad Operations & Campaign Fulfillment
• Manage, monitor, and optimize display advertising products (ROS, sponsorships, takeovers, video ads, and audience extension campaigns) across site placements and third-party vendors.
• Coordinate newsletter, eblast, sponsored content, native traffic driver, and social advertising fulfillment across internal and external platforms, ensuring quality assurance on client creative. Manage advertising assets, specifications, launch schedules, and workflows.
• Serve as the primary liaison with fulfillment vendors (e.g., Site Impact, AdCellerant, Nativo, Primis, Infolinks, Freestar).
• Support GAM entries and reporting when needed.
• Marketing and Membership Management
• Drive Philadelphia magazine and The Philadelphia Citizen’s membership program (Change Philly Movement). Manage the member platform, portal posts, monthly email updates, and marketing strategies for new member acquisition to foster an active, engaged civic community. Staff the membership table at in-person events, turning guests into members.
• Partner with the sales and creative teams to develop, update, and coordinate major media kits, reference materials, and marketing assets. Support Philadelphia magazine’s in-book Special Sections sales marketing by requesting creative, deploying emails, and coordinating marketing kits.
• Update and improve email drip campaigns and automation workflows. Execute creative campaigns to retarget prospects, event attendees, and other who have engaged with either publication.
• Data, Analytics & Reporting

Requirements

• 3-5 years in digital media marketing, audience development, or similar role.
• Expertise in Google Ad Manager (GAM), Google Analytics (GA4), Google Ads, Meta Ads Manager, and email marketing platforms.
• Foundational design skills (Adobe Creative Cloud) with a strong eye for marketing aesthetics, user experience, and the ability to assess client materials for quality and specifications.
• Excellent written communication skills for writing clever, engaging member emails, portal posts, and audience-facing brand messaging.
• Experience managing SEO, SEM, paid social, display advertising, and audience targeting.
• Comfort with experimenting, trying new marketing tactics, and following data trends.
• Gregarious, hospitable, and energized by connecting with people around civic engagement, community impact, and media brands.

Benefits

• Citizen Media Group provides a comprehensive benefits package which includes health, vision and life insurance, and access to a 401(k) plan, in addition to base salary.