Designer II, Lifecycle Marketing

San Francisco, CA (Hybrid)

$116K/yr – $160K/yrMid Level4+ years expFull time

Posted 4 months ago

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Job Summary

Drive lifecycle marketing creative at scale for Chime, shaping how members are engaged across key journeys and partnering with product, growth, and engineering to turn strategy into tangible, measurable campaigns.

  • Lead lifecycle campaigns across key moments, turning strategy into cohesive creative.
  • Must-have: 4–6+ years in lifecycle, product, or marketing design.
  • Standout: AI-native thinking and design-systems experience at scale.

Job Description

Responsibilities

  • Lead the creative direction for lifecycle marketing, defining how Chime engages members across key moments and journeys
  • Turn lifecycle strategy into compelling, cohesive narratives that go beyond individual assets
  • Apply AI and emerging tools to transform how lifecycle campaigns are concepted, produced, and personalized at scale.
  • Partner with Growth to drive experimentation, using insights and performance data to evolve creative approaches
  • Raise the bar for lifecycle creative, delivering work that is both brand-building and performance-driving
  • Collaborate closely with Product, Content, Marketing, and Engineering to bring ideas to life
  • Operate with autonomy, identifying opportunities and pushing the work—and the team—forward

Requirements

  • 4–6+ years of experience in lifecycle, product, or marketing design
  • A strong point of view on creative systems and how to design for scale
  • Experience designing across lifecycle channels like email, push, in-app, and SMS
  • A track record of driving measurable impact through your work
  • A deep understanding of user behavior, journeys, and experimentation
  • Fluency in Figma and modern design systems, and AI-native thinking
  • Strong storytelling and communication skills, with the ability to influence cross-functional partners
  • The ability to own large areas of work and navigate ambiguity with confidence

Benefits

  • 🏢 Our in-office work policy is designed to keep you connected - with four days a week in the office and Fridays from home for those near one of our offices, plus team and company-wide events depending on location. Whether you’re coming in regularly or are part of our fully remote program, you’ll stay engaged with your work and teammates.
  • 💻 In-office perks including backup child, elder, and/or pet care, plus a subsidized commuter benefit to support your regular commute
  • 💰 Competitive salary based on experience
  • ✨ 401k match plus great medical, dental, vision, life, and disability benefits
  • 🏝 Generous vacation policy and company-wide Chime Days, bonus company-wide paid days off
  • 🫂 1% of your time off to support local community organizations of your choice
  • 👟 Annual wellness stipend to use towards eligible wellness related expenses
  • 👶 Up to 24 weeks of paid parental leave for birthing parents and 12 weeks of paid parental leave for non-birthing parents
  • 👪 Access to Maven, a family planning tool, with $15k lifetime reimbursement for egg freezing, fertility treatments, adoption, and more.
  • 🎉 In-person and virtual events to connect with your fellow Chimers—think cooking classes, guided meditations, music festivals, mixology classes, paint nights, etc., and delicious snack boxes, too!

Marketing Team

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