Database Marketing Analyst

Rochester, WA (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Coordinate and manage data-driven direct mail campaigns and database processes for casino promotions.

  • Own data pulls, file prep, and campaign matrices for promotions.
  • Must-have: Three years database experience with Excel/Access and SQL basics.
  • Standout: Ability to automate processes and improve database efficiency.

Job Description

Responsibilities

  • Monthly data pulls for upcoming campaigns and preparation of files and matrices.
  • Promotional and offer setup, maintenance and troubleshooting in Casino systems.
  • Proofreading, internal communication and maintenance of offer information.
  • Coordinate technical aspects of direct mail program assisting Database Manager with any required direct mail efforts.
  • Review event calendar to aid in planning, scheduling, and guaranteeing mail dates are met in a timely manner.
  • Explore opportunities for database system advances, improvement, and automation and maximizing database effectiveness.
  • Design and implement computer forms and spreadsheets, perform queries and data extracts as needed.
  • Is friendly, helpful, and courteous with other team members, vendors, and guests. Exemplifies the Casinos’ Soaring Service Program.
  • Understands and adheres to all regulatory, Tribal, Casino and department rules, regulations, policies, and procedures.
  • Performs other duties as assigned.

Requirements

  • A Bachelor’s Degree in Marketing, Business or related field required, and/or a combination of equivalent education and experience will be considered.
  • A minimum of three (3) years of database experience required.
  • Business or marketing experience is highly desirable.
  • Applicant must possess excellent communication, organizational and analytical skills.
  • Knowledge of database marketing principles and systems, analytical, financial, and operational reporting required.
  • The applicant must be number-oriented and computer literate, with database and software skills.
  • Must be able to define problems, collect data, establish facts, and draw valid conclusions.
  • Demonstrate a high level of proficiency with MS Excel, MS Access, and MS Word.
  • Be familiar with Structure Query Language [SQL] and Open Data Base Connectivity [ODBC] standards.
  • Must be a team player and possess ability to work in a self-directed manner.