Data & Marketing Analytics Intern

Costa Mesa, CA (On-site)

Salary Not AvailableIntern/New GradVolunteer

Posted 2 months ago

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Job Summary

Drive analytics support for a Discounts & Rewards program, turning data into actionable recommendations.

  • Analyze program performance across digital touchpoints to identify optimization opportunities.
  • Must-have: Junior or Senior standing with a business- or analytics-related major and strong Excel skills.
  • Standout: Experience with Tableau or similar tools and AI-assisted RFP responses.

Job Description

Responsibilities

  • Analyze Discounts & Rewards program performance across digital touchpoints.
  • Correlate marketing efforts with campaign results to identify benchmarks, trends, insights, and optimization opportunities.
  • Assist with partner-related data assessments, performance summaries, and results reporting.
  • Support the development, enhancement, and maintenance of analytics dashboards and reporting tools.
  • Conduct competitive analysis.
  • Support program management, including tracking, performance analysis, and operational coordination.
  • Assist with production timelines, trafficking, reviewing and proofing of messaging across touchpoints.
  • Create and contribute to the development of program materials, presentations, and partner-facing documents.
  • Leverage AI to assist with responses to marketing Request for Proposals (RFPs) and validate accuracy.
  • Participate in program, operational, and strategic insight meetings with cross-functional teams.

Requirements

  • Junior or Senior standing at an accredited college/university
  • Majoring in Business, Business Analytics, Management Information Systems, Communications, or a related field
  • Understanding of data analysis, visualization, and dashboard concepts
  • Strong proficiency in Excel and other Microsoft Office applications
  • Experience with Tableau or similar visualization tools (preferred)
  • Ability to interpret data, identify patterns, and translate insights into actionable recommendations
  • Strong problem-solving skills and the ability to propose alternative solutions when challenges arise
  • Excellent organizational skills, attention to detail, and a proactive, self-starting mindset
  • Strong written and verbal communication skills; comfortable working with multiple departments and stakeholders

Preferred

  • Familiarity with Jira, Confluence, Adobe Analytics, Excel, and Tableau
AAA Auto Club Enterprises logo

AAA Auto Club Enterprises

3.6 Glassdoor

AAA is a federation of fully taxpaying, not-for-profit motor clubs in the U.S. with more than 62 million members that has been serving motorists for more than a century. Auto Club Enterprises is a group of AAA clubs serving more than 17 million members in 21 states, employing more than 14,000 people directly and working with thousands of independent businesses that provide benefits and service to our members. Our more than 300 branches receive 8 million visits annually, 23 call centers take more than 24 million calls per year and AAA.com and the AAA Mobile app are used more than 54 million times per year.Club Locations:AAA Alabama (Alabama)AAA Northern New England (Maine, New Hampshire, Vermont)AAA East Central (Sections of Pennsylvania, Ohio, Kentucky, West Virginia and New York)AAA Tidewater (Southeastern Virginia)AAA Missouri (Missouri, Mississippi, Arkansas, Louisiana, and sections of Kansas, Illinois and Indiana)AAA Texas (Texas)AAA New Mexico (New Mexico)Automobile Club of Southern California (from Mono to San Diego Counties)AAA Hawaii Our Mission:Through dedicated employees we proudly deliver legendary service and beneficial products that provide members peace of mind and value.Our Values:RESPECT – Appreciate each other’s contributions.TEAMWORK – Excel through collaboration.RELEVANCE – Anticipate and adjust to evolving needs.CHARACTER – Do the right thing, honor our commitments.COMMITMENT – Relentlessly pursue excellence.We are committed to creating a workplace where all employees, regardless of background, or characteristics, are engaged, feel they belong and can grow and develop long careers with our organization. We are focusing on what we can do to help bring about meaningful change to advance diversity, inclusion and belonging in both our organization and our local communities

Founded in 1970
Costa Mesa, California, USA
6.7K employees (175 in marketing)
57% recommend to a friend
73% CEO approval

Traffic Signals

Monthly Visitors
21M
Monthly Google Ads Budget
$1.8M
Traffic Source Mix
Search
37.9%
Direct
53.8%
Referral
6.4%
Social
0.5%
Paid
1.3%

Headcount Trend

Current headcount: ~6.7K

Marketing Team

Marketing Team Size
142 (2% of company)
Marketing Roles Posted (Last 30 Days)
3