Data Analyst (Marketing) - $75-85K plus bonus

Scottsdale, AZ (On-site)

$75K/yr – $85K/yrMid Level3+ years expFull time

Posted 5 months ago

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Job Summary

This role focuses on analyzing marketing data from multiple sources, building dashboards, and collaborating to define KPIs. It emphasizes data quality, ad-hoc analyses, segmentation support, and attribution modeling to guide decisions, with opportunities for growth and strong benefits. Candidate requirements include SQL proficiency, familiarity with marketing tools, and clear communication to translate insights for stakeholders.

Job Description

Responsibilities

  • Analyze marketing data from multiple sources (e.g., CRM, web analytics, campaign platforms) to evaluate campaign performance and uncover trends.
  • Build and maintain dashboards, reports, and visualizations that provide clear insights into key marketing metrics and ROI.
  • Collaborate with the marketing team to define meaningful KPIs and track performance against goals.
  • Support segmentation, customer behavior analysis, and attribution modeling to guide targeting and budget decisions.
  • Extract, clean, and transform data using SQL and other querying tools for analysis and reporting.
  • Conduct ad-hoc analyses and present findings in a clear, compelling way for cross-functional stakeholders.
  • Assist with campaign measurement strategy, A/B testing setup and analysis, and performance optimization.
  • Ensure data quality and consistency across marketing tracking and reporting efforts.

Requirements

  • Bachelor's degree in Marketing, Business, Data Analytics, Economics, or a related field.
  • 3-5 years of experience in a data analyst or marketing analytics role (or similarly analytical position).
  • Strong analytical skills with proficiency in SQL for querying datasets.
  • Familiarity with marketing analytics tools and data sources (e.g., Google Analytics, campaign tools).
  • Familiarity with Creatio or similar CRM/marketing automation platforms.
  • Experience with HubSpot for marketing automation, tracking, or reporting preferred.
  • Comfortable working with BI and reporting tools (Sigma, Tableau, Power BI, etc.).
  • Excellent communication and presentation skills, able to translate data insights to non-technical stakeholders.
  • Detail-oriented, self-starter, with a desire to improve processes and reporting.

Preferred

  • Exposure to marketing automation platforms (e.g., HubSpot Marketing Hub, Marketo, Pardot).
  • Experience with Python, statistical tools, or advanced analytics workflows.
  • Background in campaign attribution, experimentation (A/B testing), or advanced segmentation.

Benefits

  • Future career growth opportunity.
  • 401(k) with a matching contribution up to 13%.
  • United Healthcare PPO medical coverage for employees, paid by the company.
  • Delta Dental PPO, United Healthcare Vision, Short Term Disability, Long Term Disability, Life Insurance, and many more voluntary options.
  • Generous holidays and PTO.
  • Come and join a team that is making a difference in their clients and employee's lives!
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Trajan Wealth LLC

Trajan Wealth helps our clients prepare for retirement with custom wealth management solutions. As Registered Investment Advisors, we have the experience and knowledge to help navigate the ever-changing economic landscape. We dedicate the time needed to listen to your goals and educate you on your options. Speak to our fiduciary advisors today or lean more at TrajanWealth.com.

Founded in 2012
Scottsdale, Arizona, USA
102 employees (7 in marketing)

Traffic Signals

Monthly Visitors
27.5K
Monthly Google Ads Budget
$165.9K
Traffic Source Mix
Search
36.8%
Direct
52.7%
Referral
5%
Social
3.5%
Paid
1.9%

Headcount Trend

Current headcount: ~102

Marketing Team

Marketing Team Size
5 (5% of company)
Median Career Experience
7 years
Median Tenure
2.2 years