CRM Senior Marketing Manager (SFMC)

Secaucus, NJ (Remote)

Salary Not AvailableSenior LevelFull time

Posted 3 months ago

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Job Summary

Drive CRM email strategy and execution for Quest Diagnostics’ consumer marketing program.

  • Own transactional, lifecycle, and promotional email campaigns in Salesforce Marketing Cloud to support acquisition, loyalty, and retention.
  • Collaborate with internal teams to plan and execute email campaigns and operations.

Job Description

Responsibilities

  • The CRM Senior Marketing Manager is responsible for the strategy and development of transactional, lifecycle, and promotional email marketing campaigns in Salesforce Marketing Cloud to support our Consumer business goals in customer acquisition, loyalty, and retention.
  • The CRM Senior Marketing Manager will collaborate closely with internal teams to support the execution of email campaigns and operations.
  • This role will be part of the Consumer Marketing team.
Quest Diagnostics logo

Quest Diagnostics

3.3 Glassdoor

Quest Diagnostics (NYSE: DGX) empowers people to take action to improve health outcomes. Derived from the world's largest database of clinical lab results, our diagnostic insights reveal new avenues to identify and treat disease, inspire healthy behaviors and improve health care management. Quest annually serves one in three adult Americans and half the physicians and hospitals in the United States, and our 47,000 employees understand that, in the right hands and with the right context, our diagnostic insights can inspire actions that transform lives. The company offers physicians the broadest test menu (3,000+ tests), is a pioneer in developing innovative new tests, is the leader in cancer diagnostics, provides anatomic pathology (AP) services, & interpretive consultation through its medical & scientific staff of about 900 M.D.s & Ph.D.s. The company reported 2020 revenues of $9.44 billion. Quest Diagnostics offers the most extensive clinical testing network in the U.S., with laboratories in most major metropolitan areas, & in Mexico, the UK & India. The company also operates four esoteric laboratories, 40 outpatient AP laboratories, & 160 smaller, rapid-response laboratories. Patients may have specimens collected in any of the company’s approximately 2,250 patient service centers. On a typical workday, testing is performed for about 550,000 patients. Quest Diagnostics empowers healthcare organizations & clinicians with state-of-the-art connectivity solutions. The company is the leading provider of pre-employment drugs-of-abuse screening for employers & risk assessment services for the life insurance industry. It is the world’s 2nd largest provider of clinical trials testing for new pharmaceuticals. More information is available at www.questdiagnostics.com. Language Assistance / Non-Discrimination Notice Asistencia de Idiomas / Aviso de no Discriminación 語言協助 / 不歧視通知 www.QuestDiagnostics.com/home/nondiscrimination

Founded in 1967
Secaucus, NJ, US
30K employees (332 in marketing)
53% recommend to a friend
56% CEO approval

Traffic Signals

Monthly Visitors
14.8M
Monthly Google Ads Budget
$26.1K
Traffic Source Mix
Search
37.2%
Direct
57.7%
Referral
4.3%
Social
0.3%
Paid
0.4%

Headcount Trend

Current headcount: ~31K

Marketing Team

Marketing Team Size
254 (1% of company)
Median Career Experience
16 years
Median Tenure
5.5 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$2.6B
Last Raise
$1.9B
Post IPO Debt, 2 years ago

Funding History

  • Aug 2024
    Post IPO Debt • $1.9B
  • Oct 2023
    Post IPO Debt • $750M

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