Creo: Senior Specialist, Creator Activation

New York, USA (Hybrid)

$34K/yr – $60K/yrSenior Level1+ years expFull time

Posted 5 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive end-to-end influencer campaigns and ecosystem excellence in a hybrid Omnicom role focused on vetting, executing, and measuring creator partnerships.

  • Own end-to-end influencer campaigns from vetting to post-campaign recaps
  • 1–3 years in influencer or media environments with Creator management
  • Strong ability to build creator relationships and partner with OMG COE for best practices

Job Description

Responsibilities

  • Creator Activation:
  • Responsible for the strategic alignment and vetting of Influencers for specific client campaigns
  • Aggregate submissions of Influencer personalities and maintain quality control
  • Execute partnerships with influencers from post contract phase through campaign completion
  • Own content review process between influencer and account team
  • Input all campaign details into accounting/tracker system
  • Ensure metrics are collected and recaps are developed for all influencer campaigns and programs
  • Tracking post completion for revenue recognition purposes
  • Stay apprised of new capabilities that are announced on existing social media platforms as well as new emerging social media platforms that are gaining popularity
  • Follow social media influencer personalities across multiple social platforms

Practice Excellence

  • Practice Excellence
  • Set up the logistics (travel, shipping product, etc.) to Talent/Influencers for campaigns
  • Participation in weekly team conference calls including calendar invite, room booking and taking and circulating meeting notes
  • Influencer travel and coordination as required
  • Act as the first line of defense for vetting for brand safety

Requirements

  • Bachelor’s degree (Marketing/Advertising/Communications preferred)
  • 1-3 years of experience within Influencer and media environments
  • Hands on experience managing Creators within Influencer campaigns and client management with blue-chip companies
  • Detail-oriented and organized with the ability to multi-task and manage priorities
  • Experience with Influencer platforms and tools
  • In-depth understanding of Influencer marketing and an ability to match brand narratives with Creator-led storytelling
  • Strong relationships with Influencer community and relationship building skillset
  • Thorough understanding of the Influencer ad and organic roles & responsibilities across platforms including but not limited to creative development, talent perspectives, best practices, and measurement
  • Excellent relationship building with internal and external stakeholders
  • Strong communicator and presenter, able to present and articulate persuasive and cohesive presentations and points-of-view
  • Analytical and creative mind with strong communication skills
  • High levels of integrity, autonomy, and self-motivation
  • Strong business acumen and the ability to make highly impactful recommendations in a timely manner

Benefits

  • health insurance
  • vision insurance
  • dental insurance
  • 401(k)
  • Healthcare Flexible Spending Account
  • Dependent Care Flexible Spending Account
  • vacation days
  • sick days
  • personal days
  • paid parental leave
Omnicom Media logo

Omnicom Media

3.5 Glassdoor

Omnicom Media, the media services division of Omnicom Group Inc., designs ecosystems for growth. Powered by the Omni Intelligence Platform, Omnicom Media connects best-in-class capabilities that enable our full-service media agencies OMD, Initiative, PHD, UM, Hearts & Science and Mediahub to deliver more relevant and actionable consumer experiences, more productive and proactive client experiences, and more collaborative and rewarding talent experiences for the more than 40,000 people serving the world’s leading brands in Omnicom Media agencies around the globe.

Founded in 1996
New York, Iowa, USA
14K employees (3,943 in marketing)
60% recommend to a friend
74% CEO approval

Traffic Signals

Monthly Visitors
17.3K
Traffic Source Mix
Search
3.6%
Direct
10%
Referral
1.4%
Social
14.1%
Paid
4.2%

Headcount Trend

Current headcount: ~13.9K

Marketing Team

Marketing Team Size
3,373 (24% of company)
Median Career Experience
25 years
Median Tenure
1.8 years
Marketing Roles Posted (Last 30 Days)
75

Recent News