Responsibilities

• Empower Creators: Share passion and growth strategies using Adobe tools and Firefly.
• Lower Barriers: Provide actionable pathways for emerging creators to succeed on social media and content strategy.
• Inspire & Mentor: Help creators overcome blocks, build community, and succeed with Adobe software and Firefly.
• Inspiring Leader: Act as an industry leader and mentor through creator content and conversations.
• Practical Educator: Create content teaching creators to work faster and smarter with modern tools to reach goals.
• Adobe Ambassador: Represent the brand within the creator community and support tailored creator events.
• Event Travel: Willing to travel 20–40% for in-person meetups, creator events, and industry networking.
• Active Daily Engagement: Connect authentically with creators across Reddit, X, Instagram, Threads, TikTok, YouTube.
• Be an active, visible champion for creators. Build long-term relationships and trust, advocating for them internally at Adobe.
• Build relationships with leading voices and rising stars in the creator community.

Requirements

• Expert Content Creator & Storyteller: Strong portfolio with sharp craft in video/static production and storytelling.
• Trend & Audience Savvy: Deep insight into internet culture, creator trends, and formats with editorial instincts.
• Community Builder & Engager: Proven success growing large creator communities online.
• Creative Tech Expert & Presenter: Proficient in Adobe Express, Premiere Pro, Photoshop, Illustrator, Firefly; strong on-stage and on-camera demos.
• Organized, Collaborative Self-Starter: Highly organized multitasker able to work across teams to manage multiple goals.
• Passionate Storyteller: Strong craft in both video and static content production.
• BA/BS degree preferred OR 8+ years of experience OR equivalent practical experience.
• Experience delivering high-energy demos on stage and camera.
• Experience growing large-scale creator communities online.
• Educational background or equivalent practical experience.