Senior Creative Strategist
PureStream
USA (Remote)
$108K/yr - $120K/yrIn-houseFull-timeSenior level
5 hrs ago
Creative Strategist
USA (On-site)
$75K/yr – $90K/yrMid Level3+ years expFull time
Posted 4 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Drive creative strategy and execution for performance marketing campaigns.
- Own concept generation and briefs for cross-functional teams to execute.
- Must-have: 3+ years in agency creative strategy.
- Standout: Data-driven insights shaping client-facing strategies.
Job Description
Responsibilities
- Generate innovative and impactful creative concepts that align with client goals and target audience insights.
- Develop these concepts into actionable briefs for the creative team to execute against.
- Collaborate with cross-functional teams, including media buyers, account managers, copywriters, and designers, to bring concepts to life.
- Ensure quality assurance by reviewing creative deliverables before they are presented to the client
- Develop and implement creative strategies that enhance overall performance marketing efforts.
- Align creative concepts with data-driven insights to optimize campaign performance.
- Analyze and understand pertinent data points that inform the overall strategy and develop those into client facing insights
- Work closely with clients to understand their business goals, target audience, and brand identity.
- Present creative strategies and concepts to clients, incorporating their feedback and ensuring alignment with performance metrics.
- Stay abreast of industry trends, competitor activities, and emerging technologies to inform creative strategies.
- Use market insights to develop unique and competitive creative solutions.
Requirements
- Bachelor's degree Marketing, Advertising, Communications, or a related field.
- 3+ years experience in creative strategy in an agency setting
- Strong understanding of digital advertising platforms and performance marketing principles.
- Excellent communication and interpersonal skills.
- Ability to thrive in a fast-paced, deadline-driven environment.
- Detail-oriented with a focus on delivering high-quality results.
Benefits
- Healthcare (Medical, Dental, Vision)
- Paid Parental Leave
- 401k + matching
- Unlimited PTO
Fat Earth
Fat Earth is a brand-obsessed performance marketing agency. Part of the Red Antler Group, we fuse strategy, storytelling, and media with a touch of Futuremagic to grow ambitious brands.
Traffic Signals
Monthly Visitors
2K
Traffic Source Mix
Search
20.2%
Direct
60.7%
Referral
5.2%
Social
12.5%
Paid
1.3%
Headcount Trend
Current headcount: ~49
Marketing Team
Marketing Team Size
21 (43% of company)
Marketing Roles Posted (Last 30 Days)
1
