Creative Manager

Frisco, TX (On-site)

Salary Not AvailableMid Level4+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own day-to-day creative delivery across brand channels, turning marketing strategies into cohesive assets and campaigns while upholding brand standards.

  • Manage day-to-day creative execution across all brand channels
  • Film, edit, and produce social-first video content for TikTok/IG/YT Shorts and other digital platforms
  • Collaborate with internal teams and vendors to ensure quality, maintain brand guidelines, and production-ready files

Job Description

Responsibilities

  • Manage day-to-day creative execution across all brand channels
  • Ensure consistency of brand standards across digital, print, in-store, and social touchpoints
  • Develop creative concepts and campaigns that support brand marketing initiatives, promotions, LTOs, openings, and partnerships
  • Translate marketing strategies into visually compelling creative assets
  • Help evolve and maintain brand guidelines and creative systems as the company scales
  • Film, edit, and produce social-first video content for TikTok, Instagram Reels, YouTube Shorts, and other digital platforms
  • Capture in-store content including food, lifestyle, employee culture, grand openings, and trend-based social moments
  • Edit short-form videos with a strong understanding of pacing, hooks, transitions, captions, and platform best practices
  • Collaborate with the social media team to create high-performing, platform-native creative assets
  • Create marketing collateral including menus, signage, email graphics, digital ads, presentations, packaging, and promotional materials

Requirements

  • 4–7+ years of experience in creative design, graphic design, brand marketing, content creation, or creative production
  • Strong portfolio showcasing branding, social media content, video editing, and campaign execution
  • Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro, After Effects preferred)
  • Experience filming and editing content on both professional cameras and mobile devices (iPhone/social-first production)
  • Deep understanding of TikTok, Instagram, and emerging social content trends
  • Strong typography, layout, and visual storytelling skills
  • Ability to manage multiple projects and deadlines in a fast-paced environment
  • Experience working with consumer, lifestyle, hospitality, restaurant, or retail brands preferred
  • Strong communication and collaboration skills
  • Highly organized with strong attention to detail

Preferred

  • Someone who understands culture, internet behavior, and modern brand storytelling
  • A self-starter who can both think strategically and execute tactically
  • A creative who can move fluidly between polished brand campaigns and scrappy social content
  • Someone excited to help shape and scale a fast-growing brand
Layne's Chicken Fingers logo

Layne's Chicken Fingers

Born and Breaded in Texas since 1994Our original location in College Station is still open and our goal is to bring the same small town charm, friendly service, and iconic chicken fingers and secret sauce to the rest of the world.

Founded in 1994
Frisco, Texas, USA
130 employees (6 in marketing)

Traffic Signals

Monthly Visitors
81.8K
Traffic Source Mix
Search
69.8%
Direct
25%
Referral
3.8%
Social
0.5%
Paid
0.8%

Headcount Trend

Current headcount: ~130

Marketing Team

Marketing Team Size
6 (5% of company)

Recent News