Creative Lead, Brand & Interactive Apple TV (PD&M)

Culver City, CA (Unknown)

$199K/yr – $299K/yrSenior Level12+ years exp

Posted 12 days ago

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Job Summary

Own the brand and interactive vision for Apple TV, driving upstream strategy, framing complex problems, and orchestrating cross-functional teams to deliver high-impact experiences.

  • Own the vision and framing of ambitious ideas across disciplines
  • Collaborate with strategy leads to influence decisions and accelerate impactful work

Job Description

Responsibilities

  • lead the brand and interactive vision for Apple TV, one of our core lines of business.
  • provide creative leadership across our most critical and complex initiatives, shaping vision, defining direction, and bringing clarity to ambiguity.
  • accomplish-through-others creative. You are a highly senior individual contributor, your impact isn't measured by what you physically produce, but by the scale and quality of the ideas you champion.
  • frame the conceptual argument and orchestrate the execution.
  • You don't need to craft the final work yourself; instead, you know how to bring the right minds and perspectives together so that the most productive creative discourse happens-both inside the team and out.
  • You will partner directly with a strategy lead to drive upstream thinking, influence decision-making, and serve as a trusted collaborator to leaders across the organization.
  • Working across disciplines, you will orchestrate the efforts of the broader creative team to translate ambitious ideas into compelling, high-impact experiences that advance both business and brand objectives.
  • You understand the mechanics of complex corporate ecosystems.
  • Driven by a vision that supersedes immediate obstacles, you use that institutional knowledge to push ambitious, transformative work forward alongside your UI and Product peers.

Requirements

  • 12+ years of experience as a creative director, principal conceptual lead, or interactive creative strategist across media, digital products, and brand
  • A visionary approach to problem-solving, characterized by the ability to look past immediate roadblocks and align disparate cross-functional teams around a unified, ambitious idea
  • A deep foundation in conceptual storytelling, presentation architecture, and framing complex arguments
  • Extensive experience navigating, collaborating, and driving consensus within complex, highly matrixed organizations
  • A demonstrated ego-free mindset that elevates broad horizontal team output, loves great ideas regardless of source, and knows how to influence final work without needing to be sole creator

Preferred

  • Worked within the TV / streaming space and familiar with digital products and services.
  • Passionate for Apple, its products, and its customers.
  • Have an advanced understanding of what makes content engaging and successful across platforms and audiences

Benefits

  • Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses - including tuition.
  • Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple's Employee Stock Purchase Plan.
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Cupertino, California, US
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Headcount Trend

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Marketing Team

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  • Apr 2021
    Post IPO Equity

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