Responsibilities

• Collaborate closely with Sales and Marketing to develop programs that support strategic account engagement and pipeline acceleration.
• Support Event Marketing on executive experiences, customer events, and account-based initiatives that strengthen relationships with key prospects and customers.
• Support Content Marketing on Webinars, Whitepapers and other offerings that generate leads and pipeline
• Partner with Product Marketing and GTM leadership to support product launches, strategic announcements, and company initiatives.
• Develop marketing assets and messaging that support enterprise sales conversations and customer expansion opportunities.
• Align corporate marketing initiatives with broader revenue and growth objectives.
• Develop and execute integrated corporate marketing campaigns that align brand, product, customer, and revenue objectives.
• Ensure consistent messaging and execution across owned, earned, paid, partner, and event channels.
• Measure campaign performance and optimize based on business outcomes and insights.
• Help evolve and amplify Mural’s corporate narrative across campaigns, communications, and experiences.

Requirements

• 2+ years of experience in corporate marketing, integrated marketing, brand marketing, or strategic marketing within a B2B SaaS or technology company.
• Proven experience leading cross-functional integrated marketing campaigns from strategy through execution.
• Strong understanding of B2B go-to-market strategy and experience partnering with Product Marketing, Revenue Marketing, and Sales.
• Experience supporting enterprise or sales-led growth initiatives through marketing programs and executive engagement.
• Exceptional project management skills with the ability to lead multiple high-impact initiatives simultaneously.
• Outstanding written, verbal, and presentation skills with a talent for translating complex ideas into compelling stories.
• Experience collaborating with executive stakeholders and cross-functional teams.
• Analytical mindset with experience measuring marketing performance and using data to inform decisions.
• Experience supporting product launches and GTM initiatives.
• Experience with enterprise account-based marketing (ABM) or strategic account programs.