Corporate Initiatives - Manager, Communications Strategy & Execution

Melville, NY (Hybrid)

$88K/yr – $158K/yrManager5+ years expFull time

Posted 2 months ago

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Job Summary

Own cross-functional content strategy and execution for training and communications, aligning brand voice and materials across internal and external channels to enable adoption and impact.

  • Lead and coordinate training content, sales enablement, and messaging with partners to drive cohesive programs.
  • Set tone, visual storytelling, and campaign standards that meet business goals while enabling rapid cross-functional execution.
  • Track progress and generate ideas to keep programs fresh and effective.

Job Description

Responsibilities

  • Leads the strategy and execution of key corporate initiative programs for both internal and external stakeholders with ownership of training and sales enablement materials.
  • Collaborates with business partners to research and translate complex concepts into well-crafted memorable and emotionally relevant content.
  • Builds communications and materials that meet specialized needs while ensuring a singular, compelling brand message across any medium, including internal and external channels.
  • Sets the standards for overall tone, visual storytelling approaches and campaigns to create engagement, ensuring cohesion across the program experience, while meeting business goals.
  • Provides servant-style leadership, setting the plan and providing content and timely direction with cross-functional partners in way that facilitates easy enablement and maintains engagement, while holding others accountable.
  • Positions and optimizes resources and processes to deliver high quality results.
  • Tracks and reports out on progress of programs and campaigns.
  • Generates steady supply of ideas to creatively meet business needs in new and profound ways.

Requirements

  • Bachelor's degree required, degree focus in English, Journalism, Communications, Educational Technology, Learning Design, or Instructional Design & Technology; related field is preferred or relevant years of experience
  • 5+ years of experience developing and executing communications with a focus on training content
  • Excellent writing and verbal communication skills with a strong ability to develop learning plans and communicate ideas and concepts creatively and concisely
  • Passion for finding new and creative ways to reach an audience
  • Ability to set vision and lead cross-functional teams in a highly collaborative way from concept through execution, serving as an individual contributor, strategic collaborator and program leaders as needed.
  • Proven experience with integrated marketing campaigns that use a mix of media (emails, job aids, sell sheets, webinars and in-person presentations, on-demand training modules, infographics, video, etc.) deployed in a strategic way to achieve results.
  • Aptitude for breaking up content and setting effective content hierarchy to pace content for the reader and facilitate the proper takeaway, even from a quick read.
  • Strong leadership and project management skills with ability to multi-task.
  • Must be able to, with or without accommodation, perform the essential functions which include, but are not limited to seeing, hearing, typing, and speaking
  • Must be able to work both independently and in a team environment
  • Must be able to learn and apply large amounts of technical and procedural information
  • Excellent communication skills and attention to detail, combined with the ability to work in a dynamic, fast-paced environment.
  • Ability to learn new platforms and applications.
  • Location considerations, travel expectations, and attendance requirements.

Preferred

  • Experience with instructional design, learning management systems, Articulate 360 platforms, UI/UX design, HTML, and SharePoint a plus.
  • Previous experience supporting internal, B2B and customer audiences is preferred.

Benefits

  • Comprehensive Total Rewards program that offers personalized coverage tailor-made for you and your family’s overall well-being.
  • Financial benefits including market-competitive compensation; a 401K savings plan vested from day one that offers a 6% match; performance and recognition-based incentives; and tuition assistance.
  • Access to additional benefits like mental healthcare as well as fertility and adoption assistance.
  • Supports flexibility- We provide workplace flexibility as well as our GEICO Flex program, which offers the ability to work from anywhere in the US for up to four weeks per year.
GEICO logo

GEICO

GEICO (Government Employees Insurance Company) offers a variety of insurance such as vehicle, property, business, life, umbrella, travel, pet, jewelry and more. The company, which was founded in 1936, is the third-largest auto insurer in the United States and insures vehicles in all 50 states and Washington, D.C. GEICO, a member of the Berkshire Hathaway family of companies, constantly strives to make lives better by protecting people against unexpected events while saving them money and providing an outstanding customer experience. Visit geico.com to learn more ▪️ Building a Diverse Workforce ▪️We are building a diverse and inclusive workforce. GEICO is dedicated to fostering a workplace where everyone feels valued, respected and supported. Our company is focused on building a diverse workforce through a culture of intentional inclusion. ▪️ Supporting Our Communities ▪️Our commitment to being an engaged and involved corporate citizen is important to us. We work with supportive partners across the country that help us provide resources for people in need. Authenticity and inclusiveness are paramount as we give back to our communities. ▪️GEICO Cares ▪️ Our employees can make a big impact by participating in company-wide social impact programs such as Giving Back Together and FastPitch. They can also volunteer with local and national organizations such as Shoes That Fit, Reading is Fundamental, and more. To learn more, visit GEICO in the Community. GEICO Has Office Locations In: Regional offices: •Buffalo, New York •Dallas, Texas •Fredericksburg, Virginia •Indianapolis, Indiana •Lakeland, Florida •Macon, Georgia •San Diego, California •Tucson, Arizona •Virginia Beach, Virginia •Woodbury, New York Service centers: •Honolulu, Hawaii •Kansas City, Kansas •Iowa City, Iowa Claims centers: •Houston, Texas •Marlton, New Jersey •Seattle, Washington Headquarters Chevy Chase, MD

Founded in 1936
Chevy Chase, Maryland, USA
31K employees (459 in marketing)

Traffic Signals

Monthly Visitors
13.1M
Traffic Source Mix
Search
31.3%
Direct
62.4%
Referral
4.3%
Social
0.2%
Paid
1.7%

Headcount Trend

Current headcount: ~31K

Marketing Team

Marketing Team Size
283 (1% of company)
Median Career Experience
12.5 years
Median Tenure
3.6 years
Marketing Roles Posted (Last 30 Days)
6

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