Copywriter at Trava Health | USA | $60K/yr – $90K/yr

Trava Health

Copywriter

USA (Remote)

$60K/yr – $90K/yrSenior Level5+ years expFull time

Posted 7 weeks ago

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Job Summary

Own brand voice and messaging architecture for a healthcare brand across multiple channels, driving conversion-focused copy informed by data and psychology.

Own brand voice and messaging frameworks across offers, campaigns, and channels.
Lead conversion-focused copy and performance-informed optimization using data, testing, and psychology.
Build scalable copy systems, mentor writers, and balance AI acceleration with human judgment.

Job Description

Lead copy development across paid media, landing pages, website flows, email, SMS, social media, and product marketing
Own and evolve Trava Health’s brand voice across all channels
Write conversion-focused copy informed by performance data, testing, and customer psychology
Develop messaging frameworks for new offers, campaigns, products, and growth initiatives
Simplify healthcare, wellness, and telehealth topics into clear, trustworthy language
Partner closely with designers, growth marketers, product managers, and leadership on campaign execution
Mentor junior writers or contributors by raising quality and consistency standards
Review and edit copy for clarity, grammar, persuasion, tone, and compliance awareness
Build scalable copy systems such as brand guidelines, messaging libraries, templates, and playbooks
Use AI tools intelligently to accelerate ideation and production while maintaining strong human judgment

Trava Health

At Trava Health, our goal is to revolutionizing healthcare through patient-focused telehealth. We break barriers with innovation, compassion, and excellence, fostering a healthier global community.

Founded in 2024

Houston, Texas, USA

13 employees (5 in marketing)

taketrava.com