Copywriter

USA (Remote)

$65K/yr – $75K/yrMid Level2+ years expFull time

Posted 4 months ago

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Job Summary

Lead bilingual advertising copy across campaigns in multiple media, guided by brand standards, for a multicultural agency.

  • Own the end-to-end copy for multi-channel campaigns (social, digital, print, TV, video) aligned to brand standards.
  • 2+ years copywriting in an advertising agency as a core filter for the role.
  • Bilingual English/Spanish capability drives client communication and translation work.

Job Description

Responsibilities

  • Seamlessly work with art directors, designers and other team members
  • Experienced at fully developing finished, cohesive campaign copy across all media: broadcast, out-of-home, digital/interactive, web and social
  • Strong conceptual skills with an ability to write in the voice of established brand standards and client guidelines
  • Driven to create best-in-class work that cuts through and reaches an audience no matter where they are or what format the creative takes (Social, Digital, Print, TV, Video, Identity)
  • Ability to balance your workload and consistently deliver smart thinking and copy under timeframes
  • Ability to look at things through a business lens as well as a communication lens, ultimately solving for the client's bottom line
  • Strong presentation skills and strategic – big-picture thinker
  • Ability to absorb internal and client feedback and think creatively when tailoring your copy
  • Ability to work with a collaborative, positive, inspiring, productive and creative team
  • Fluency in English and Spanish is an essential function of this role to effectively communicate with Spanish speaking clients and translate advertising/copy materials

Requirements

  • Bachelor’s Degree in communications, journalism, marketing, fine arts, advertising or related discipline
  • Two or more years of copywriting experience inside an Advertising agency preferred
  • Experience in the Multicultural or African American segment is preferred, but not required
  • Fluency in English and Spanish is an essential function of this role to effectively communicate with Spanish speaking clients and translate advertising/copy materials
  • Strong presentation skills and strategic – big-picture thinker
  • Strong knowledge of digital and social channels including Twitter, IG, FB, Pinterest, TikTok,
  • Exceptional writing/edit skills and a supreme attention to detail
  • Organized self-starter and independent worker
  • Strong work ethic and attention to detail.

Preferred

  • Experience in the Multicultural or African American segment is preferred, but not required
Sanders\Wingo logo

Sanders\Wingo

3.7 Glassdoor

Where change-making brands meet game-changing minds.

Founded in 1958
El Paso, Texas, USA
45 employees (18 in marketing)
67% recommend to a friend
72% CEO approval

Traffic Signals

Monthly Visitors
74
Traffic Source Mix
Search
33.6%
Direct
42%
Referral
12.7%
Social
9.5%
Paid
1.1%

Headcount Trend

Current headcount: ~45

Marketing Team

Marketing Team Size
7 (16% of company)
Marketing Roles Posted (Last 30 Days)
1