Responsibilities

• Bring the brand to life. Tell stories that drive action. Make every word count.
• As a Copywriter at Grand Casino, you create clear, compelling, and strategic content that connects with guests and drives business results. You partner across Marketing, Advertising, and internal teams to develop messaging that is on-brand, on-strategy, and built for impact.
• This role is equal parts creativity and execution. You take ideas and turn them into meaningful messaging across every channel—ensuring accuracy, consistency, and speed in a fast-paced, high-volume environment.
• Content Creation + Brand Voice: Develop creative concepts for advertising, marketing campaigns, and internal communications.
• Write copy across multiple channels including digital, print, social media, email, web, radio, OOH, and video.
• Ensure all content aligns with brand standards, tone of voice, and campaign strategy.
• Own the quality of your work—delivering clear, concise, persuasive, and grammatically accurate writing.
• Accountable for original concepts and for clear, concise, and convincing writing with grammatical and material accuracy.
• Collaboration + Execution: Partner with the Creative Director, Marketing, Social Media, and leadership to shape messaging and campaign direction.
• Collaborate with internal departments to gather accurate information and translate it into effective messaging.

Requirements

• Bachelor’s degree in Advertising, Writing, Public Relations, Communications, or related field—or equivalent experience.
• A strong portfolio demonstrating creativity, versatility, and high-quality writing.
• 1+ years of copywriting experience in an agency, casino/gaming, retail, or in-house environment.
• Strongly preferred: Casino or gaming industry experience. Familiarity with gaming operations, promotional strategy, and industry-specific language is highly valuable and will enable faster success in this role.
• Ability to manage multiple priorities and meet tight deadlines.
• Strong organizational, time management, and communication skills.
• Must be able to secure a license from the Gaming Regulatory Authority (GRA).
• Responsible for following all relevant Detailed Gaming Regulations (DGRs).
• Mille Lacs Band Member and American Indian preference will be exercised in the hiring process.

Nice to Have

• Casino or gaming industry experience.
• Familiarity with gaming operations, promotional strategy, and industry-specific language is highly valuable and will enable faster success in this role.

Benefits

• Growth + Opportunity: Opportunities to expand your creative portfolio and work across diverse channels.
• Exposure to high-impact campaigns and cross-functional collaboration.
• Career development support and growth opportunities.
• Culture + Purpose: A fun, energetic, and creative environment that encourages new ideas.
• A workplace grounded in the Seven Values: Wisdom, Love, Respect, Truth, Humility, Bravery, and Honesty.
• A collaborative, high-performing culture that values accountability, innovation, and continuous growth.
• A culture centered on creating Friendly, Fun, Effortless, and Memorable experiences—while consistently acknowledging and valuing every interaction.