Content Strategist for Johnny Chang & Unlearned Wisdom podcast

USA (Remote)

Salary Not AvailableMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive data-informed short-form video feedback and content optimization for creator-focused growth.

  • Review ~40 short-form videos/month with timestamped, actionable feedback on hooks, pacing, and scroll-stopping moments.
  • Must-have: 3+ years in video content strategy or editorial review with measurable results.
  • Standout: Direct access to analytics and monthly content strategy sessions to inform decisions.

Job Description

Responsibilities

  • Review ~40 short-form videos/month in Frame.io with timestamped, specific feedback on hooks, pacing, storytelling, text placement, audio, and scroll-stop moments. 90% of your time is here.
  • Manage your review queue within two-week sprint cycles, ensuring every video gets 1-2 revision rounds before publish
  • Track content performance across TikTok, Instagram Reels, and YouTube Shorts and translate data into actionable recommendations ("this hook style averages 2x the retention of our standard openings, let's use it more")
  • Surface 2-3 new format or content ideas per month based on what's trending in short-form across platforms (not just faith content, any viral mechanics COTH can adapt)
  • Collaborate directly with editors and Devin via Discord and ClickUp to keep feedback loops tight and deadlines hit
  • Have direct access to platform analytics and a seat in monthly content strategy sessions so your feedback is always data-informed

Requirements

  • 3+ years in content strategy, content review, or editorial roles specifically for video at a creator, brand, or media company. You’ve either grown your own video pages to a significant audience or worked for a major content creator/company where you directly contributed to measurable video growth.
  • You MUST provide proof. A portfolio, case study, or analytics screenshots showing specific content decisions you made and the results they drove. "I helped grow the channel" with no numbers will be immediately passed over.
  • Deep fluency in short-form video mechanics: hooks, retention, pacing, platform-specific algorithm behavior across TikTok, Instagram Reels, and YouTube Shorts
  • Experience giving direct, timestamped creative feedback to video editors with measurable results
  • Proficiency with Frame.io (or similar review tools), ClickUp, and Discord
  • Strong written communication. Your application is your first audition. If it contains typos, vague language, or reads like it was generated by AI with no personal voice, it will not advance.
Core Of The Heart logo

Core Of The Heart

Core of the Heart is a global Christian community led by Minister Johnny Chang — a man whose life story could only be written by God.Minister Johnny spent over 13+ years in the prison system, entering at just 12 years old. After his release, he was prepared to die in the streets until he experienced a rare and undeniable encounter with God - a moment that changed everything. With no desire for recognition, Johnny began his spiritual journey, sharing the gospel in hospitals, prisons, recovery centers and anywhere people would listen. For eight years, he poured out the Gospel quietly, faithfully.Then his interview on a YouTube channel called, Soft White Underbelly, went viral. Millions were moved by his life story. What they saw wasn’t a man promoting religion. They saw a man carrying the Gospel with the scares to prove it. From that moment, the Core of the Heart movement began. We are now a growing community of over 2 million+ people who are tired of the lies this world sells — that peace comes from doing more "work", that healing is a solo mission, that God is distant.We believe the Gospel is real. That you were never meant to carry your pain alone.Through our platform, you’ll learn how to truly understand the Bible, walk with God daily, and experience the kind of peace this world can’t manufacture. Our program includes Bible class, live events, tons of online content, prison ministry, and more. Beyond the ministry, we are building a family. Core of the Heart exists to help you gain a deeper understanding of the Bible & get closer with God, to unlock true peace and happiness. Live the life that God wants you to 🕊️

Founded in 2024
Los Angeles, California, USA
4 employees (3 in marketing)

Traffic Signals

Monthly Visitors
559.3K
Traffic Source Mix
Search
20.4%
Direct
62.8%
Referral
4.6%
Social
11.6%
Paid
0.5%

Headcount Trend

Current headcount: ~4

Marketing Team

Marketing Team Size
2 (50% of company)