Content Strategist

San Francisco, CA (Hybrid)

$130K/yr – $165K/yrSenior LevelFull time

Posted 2 weeks ago

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Job Summary

Own the content strategy and editorial voice with an AI-native production system that ties content to brand and pipeline outcomes.

Content ownership: define strategy, calendar, and channel prioritization while shaping the editorial voice.
Measurement: build a framework linking content activity to brand lift and pipeline results.
Cross-functional collaboration: partner with Demand Gen, PMM, and Field Marketing to fuel pipeline with assets and mid-funnel content.

Job Description

Responsibilities

Define Descript's content strategy, editorial calendar, and channel prioritization
Identify content gaps and opportunities through user data, search research, and market insight
Build a measurement framework that connects content activity to brand and pipeline outcomes
Build an AI-native content production system that enables quality output at scale without sacrificing originality
Produce and/or commission content across formats: articles, research reports, data studies, interactive tools, video scripts, and more
Optimize for AI discovery as the content and search landscape evolves
Partner with Demand Gen, PMM, and Field Marketing to develop assets that support pipeline programs
Assist with mid- and bottom-funnel content (case studies, ROI calculators, competitive guides) that converts interest into action
Help define and evolve Descript's editorial voice across content channels
Develop a subject matter expertise content program, drawing on Descript employees and customers as sources

Requirements

5+ years of content strategy, content marketing, or social media experience in a B2B or B2B/B2C hybrid environment
Deep familiarity with the new media landscape and how content distribution has evolved
Comfortable with AI tooling as a production and workflow aid
Analytical experience: you can build and own a content measurement framework
Portfolio showing strategic content work—evidence of content systems and measurable outcomes, not just production volume

Nice to Have

Experience at a PLG or product-led company
Background in media, creative tools, or video/audio adjacent categories
Experience building content programs that optimize for AI discovery

Benefits

generous healthcare package
401k matching program
catered lunches
flexible vacation time

A16Z GAMES

Over the past decade, games have radically transformed from packaged entertainment to social network-like online services that scale like consumer technology companies. Today’s games also drive innovation across the entire consumer ecosystem through new methods of engagement, retention, and monetization. We believe that games will play a pivotal role in defining how we socialize, play, and work over the next century.Investing Themes:Game Studios: Today’s best games are continually updated online services whose players form an integral part of the game through multiplayer and user-generated content. These “games-as-a-service” have become rich, interactive social networks whose in-game player friendships rival those made in person. Games x Consumer: The rapidly growing number of gamers worldwide has created a thriving ecosystem of consumer apps to support them. As gaming becomes the top way people spend time, we believe some of the most innovative consumer companies will be built around player communities. Infrastructure: As games evolve into virtual worlds and online services, the demand for the tools and services needed to build great games will only continue to skyrocket. We also believe the coming metaverse will be built by games companies, using games technologies.

Cloud, Iowa, USA

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