Content Marketing Manager

Chicago, IL (Remote)

Salary Not AvailableMid LevelOther

Posted 3 months ago

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Job Summary

Drive hybrid content marketing for B2B/B2C with creator partnerships, events, and distribution; manage strategy, production, and partnerships while coordinating with external agencies.

  • Must-have: Strong organizational skills and external-partner management.
  • Standout: End-to-end content production ownership across B2B and B2C.
  • Nice-to-have: Familiarity with 2257 compliance and interest in AI tools.

Job Description

Responsibilities

  • Content Strategy & Production (B2B)
  • Own the content planning pipeline, including identifying talent, creators, and content opportunities
  • Manage content budgets and allocate resources across productions
  • Build and maintain production schedules to ensure consistent output
  • Oversee compliance requirements, including 2257 documentation and model releases
  • Manage relationships with third-party directors and production partners
  • Act as the primary point of contact for agencies, studios, and talent
  • Marketing & Distribution (B2C)
  • Lead B2C marketing initiatives to drive engagement, acquisition, and retention
  • Own email marketing strategy and execution (ideation, campaign management, performance tracking; design handled separately)
  • Manage and grow brand presence across social media platforms
  • Oversee and engage community channels, including Discord, driving engagement and retention.
  • Develop and execute merchandise initiatives from concept to distribution
  • Events & Brand Presence
  • Plan and execute presence at key industry and culture events, including:
  • • AVN
  • • XBIZ (LA, Miami, & Amsterdam)
  • • Select comic, gaming, and fan conventions
  • Coordinate logistics, partnerships, and on-site execution for events and activations. Ensuring events translate into measure brand and audience growth.
  • Creator Partnerships & Originals
  • Lead outreach to creators for original productions and collaborations
  • Identify emerging talent and partnership opportunities
  • Manage timelines and deliverables across creator-led content initiatives