Content Marketing Manager

Boulder, CO (Hybrid)

$70K/yr – $85K/yrMid Level5+ years expFull time

Posted 2 months ago

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Job Summary

Drive the organization’s external narrative by developing thought leadership and editorial assets, coordinating an end-to-end content calendar, and earning coverage through media relations and PR campaigns.

  • Own the editorial calendar end-to-end and translate data and SME input into timely thought leadership and narrative content.
  • Develop bylines, executive POVs, and research to establish authoritative voice on social comments, community, and brand safety.
  • Pitch stories, build journalist relationships, and coordinate PR moments with leadership to turn customer wins and platform data into earned coverage.

Job Description

Responsibilities

  • Develop and write thought leadership content, including bylines, executive POVs, long-form essays, and original research, that establishes Respondology and our leadership team as an authoritative voice on social comments, community, and brand safety.
  • Own the editorial calendar end-to-end: planning, sourcing, assigning, editing, and shipping on cadence.
  • Pitch stories to journalists, podcasters, and industry publications, and build the media relationships that turn customer wins and platform data into earned coverage.
  • Lead PR efforts in partnership with leadership, including announcements, press releases, awards submissions, speaking opportunities, and reactive moments tied to industry news.
  • Write and edit blog posts, case studies, customer stories, and email content that translate complex platform data into sharp, useful narratives for marketers.
  • Support product marketing releases with customer announcements, sales enablement materials, and presentation content.
  • Use AI tools fluently in your workflow while owning the voice, judgment, and final polish that make content worth reading.

Requirements

  • 5–7 years of experience in content marketing, editorial, PR, or communications (B2B SaaS experience strongly preferred).
  • A journalism, editorial, or communications background — you've reported, pitched, edited, or built a beat, and it shows in how you write.
  • Demonstrated experience developing thought leadership content and getting it placed, read, and shared - by people and LLMs alike.
  • Direct experience pitching stories to the media and managing press relationships.
  • Editorial calendar ownership in a previous role — not just contributing to one.
  • Exceptional writing and editing skills. You can turn a messy idea, a data point, or a 45-minute SME interview into a piece that reads cleanly and lands a point.
  • Self-starter mentality. You're energized by ambiguity, you set your own priorities, and you ship.
  • Fluency with AI tools as part of your daily workflow, paired with a high bar for what actually goes out the door.
  • Martech or social media industry experience is strongly preferred.
  • Bachelor's degree in Journalism, Communications, English, Marketing, or related field (or equivalent experience).

Preferred

  • Experience with SEO and AEO — you understand how to write so that content surfaces in both traditional search and AI-driven answer engines, and you think about how Respondology shows up when an LLM gets asked about our space.
  • A portfolio with bylines, placed pitches, or thought leadership pieces you can point to.
  • Experience with email marketing platforms (e.g., HubSpot, Marketo, Mailchimp).
  • Comfort with content performance metrics and the understanding of how to act on what they tell you.
  • Experience writing for or about marketers, agencies, or brand teams.
  • Ability to thrive in a fast-paced, collaborative environment while managing multiple projects without dropping balls.

Benefits

  • Our product is making the world a better place and you will make an impact.
  • Everyone is an owner, equity is included for all employees.
  • Hybrid work environment 2 days per week on-site in our beautiful office in Boulder, CO. Dogs welcome (our in-house happy hours are always fun).
  • Twice yearly off-sites to enjoy time together as a team.
  • Flex PTO plan, generous holidays and off-week between Christmas and New Years.
  • Multiple healthcare options, including plans with FSA and HSA
  • 3% traditional and Roth 401k matching—immediately vested
  • Family and paternity leave
  • Life Insurance
Respondology logo

Respondology

3.8 Glassdoor

Respondology is the AI-powered social engagement platform that modernizes how social marketers moderate, listen to, and respond to comments at scale.The world’s top brands rely on Respondology to transform comment sections into community, commerce, and competitive intelligence. Fast to deploy and easy to use, our customers engage with over 2 billion collective followers every month.

Founded in 2008
Boulder, Colorado, USA
78 employees (19 in marketing)
67% recommend to a friend

Traffic Signals

Monthly Visitors
16.8K
Monthly Google Ads Budget
$9.3K
Traffic Source Mix
Search
30.3%
Direct
53.2%
Referral
6.3%
Social
8.9%
Paid
1.2%

Headcount Trend

Current headcount: ~78

Marketing Team

Marketing Team Size
18 (23% of company)
Median Career Experience
8 years
Median Tenure
3.3 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$16M
Last Raise
$5M
Series A, 11 months ago

Funding History

  • Apr 2025
    Series A • $5M
  • Apr 2023
    Series A • $11M
  • Apr 2023
    Debt Financing

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