Responsibilities

• Create and manage blogs, articles, customer stories, case studies, thought leadership content, and industry-focused content.
• Partner with leadership and subject matter experts to transform ideas and expertise into compelling external content.
• Develop content that supports company messaging, market positioning, and business priorities.
• Maintain an editorial calendar and content roadmap.
• Manage and maintain website content, including page updates, landing pages, messaging updates, and content publishing.
• Help ensure website content remains current, relevant, and aligned with company priorities.
• Partner with internal stakeholders and external vendors as needed to support website enhancements and improvements.
• Coordinate and execute marketing campaigns across digital channels.
• Support product launches, announcements, webinars, events, and other marketing initiatives.
• Create and maintain marketing assets that support awareness, engagement, and lead generation efforts.

Requirements

• 5+ years of experience in B2B SaaS marketing, content marketing, or related marketing roles.
• Exceptional written communication, editing, and storytelling skills.
• Experience creating content in partnership with subject matter experts and executive leaders.
• Experience managing website content and digital marketing initiatives.
• Ability to independently manage multiple projects and priorities.
• Strong organizational skills and attention to detail.
• Comfortable working in a fast-paced, evolving environment.

Preferred

• Experience in SaaS, AI, technology, automotive, or related industries.
• Experience supporting website launches, rebranding efforts, or major marketing initiatives.
• Familiarity with content management systems, marketing automation tools, and analytics platforms.
• Experience creating customer stories, thought leadership content, and executive communications.

Benefits

• In addition, Conversica offers flexible PTO and paid holidays, comprehensive medical, dental, and vision coverage, a 401(k) plan, equity grant eligibility, and a remote-first, collaborative work environment.