Content Marketing Lead

Novi, MI (Hybrid)

$109K/yr – $160K/yrSenior Level15+ years expOther

Posted 3 months ago

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Job Summary

Drive brand storytelling and product communication for HARMAN Automotive across campaigns, launches, and digital platforms.

  • Lead creative direction for brand storytelling across automotive initiatives
  • Must-have: 15+ years in creative direction or brand design
  • Standout: Experienced with multidisciplinary teams and global collaboration

Job Description

Responsibilities

  • Lead the creative vision for brand storytelling, Automotive Portfolio and product communication
  • Develop visual worlds and campaign concepts that translate complex technologies into engaging narratives
  • Define creative direction and content for the car.harman.com, social channels, events and sales enablement
  • Define and evolve design languages for product launches, marketing content, and brand storytelling
  • Guide multidisciplinary teams across visual design, motion design, and experience storytelling
  • Partner closely with Marketing and Product teams to ensure creative work aligns with business strategy
  • Help shape how HARMAN communicates innovation through clear, emotional, and memorable storytelling
  • Mentor designers and help raise the creative bar across the organization
  • Explore new creative tools and technologies to expand how we visualize experiences

Requirements

  • 15+ years of experience in creative direction, brand design, or visual storytelling
  • Experience developing campaign concepts, brand worlds, or visual storytelling systems
  • Strong ability to translate technology and product features into compelling narratives
  • Experience leading multidisciplinary creative teams
  • Ability to balance strategic thinking with hands-on creative direction
  • Excellent communication and stakeholder alignment skills

Preferred

  • Experience working with automotive, technology, or consumer electronics brands
  • Experience building visual storytelling systems across multiple channels
  • Experience with motion design, immersive experiences, or spatial storytelling
  • Interest in AI-driven creative tools and emerging design workflows

Benefits

  • Flexible Work Environment: Enjoy a flexible schedule within a global, collaborative culture
  • Exclusive Discounts: Access employee discounts on Harman and Samsung products (JBL, Harman Kardon, AKG, and more)
  • Professional Growth: Extensive training opportunities through HARMAN University’s academies for continuous development
  • Recognition & Rewards: Participate in the “Be Brilliant” program to celebrate achievements and contributions
  • Wellness Benefits: Competitive packages that promote well-being and work-life balance
  • Inclusive Culture: Join a diverse workplace that fosters professional and personal growth in a supportive, collaborative environment
HARMAN International logo

HARMAN International

0.0 Glassdoor

Headquartered in Stamford, Connecticut, HARMAN (harman.com) designs and engineers connected products and solutions for automakers, consumers, and enterprises worldwide, including connected car systems, audio and visual products, enterprise automation solutions; and services supporting the Internet of Things. With leading brands including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon®, Mark Levinson® and Revel®, HARMAN is admired by audiophiles, musicians and the entertainment venues where they perform around the world. More than 50 million automobiles on the road today are equipped with HARMAN audio and connected car systems. Our software services power billions of mobile devices and systems that are connected, integrated and secure across all platforms, from work and home to car and mobile. HARMAN has a workforce of approximately 30,000 people across the Americas, Europe, and Asia. In March 2017, HARMAN became a wholly-owned subsidiary of Samsung Electronics Co., Ltd. HARMAN is an Equal Opportunity, Affirmative Action employer. Minorities, women, veterans and individuals with disabilities are encouraged to apply. HARMAN offers a great work environment, challenging career opportunities, professional training and competitive compensation. Looking for a challenge where your experience is valued? Come see what you can achieve as a leader with HARMAN!

Founded in 1980
Stamford, Connecticut, USA
29K employees (1,398 in marketing)
0% recommend to a friend

Traffic Signals

Monthly Visitors
1.1M
Traffic Source Mix
Search
24.3%
Direct
54%
Referral
13.5%
Social
7.1%
Paid
1%

Headcount Trend

Current headcount: ~28.7K

Marketing Team

Marketing Team Size
691 (2% of company)
Marketing Roles Posted (Last 30 Days)
4

Funding

Total Funding
$4.1M
Last Raise
$2M
Series A, 4 years ago

Funding History

  • Jan 2022
    Series A
  • May 2020
    Seed • $2M
  • Jun 2019
    Grant • $56K

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