Content Lead (Brand Stretch)

New York City, NY (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 7 weeks ago

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Job Summary

Own end-to-end in-store content production and ensure brand-aligned storytelling across print and digital touchpoints for the US consumer.

  • In-store Content & Production: Coordinate hero products, pods, and destinations; manage specs, reviews, and final sign-offs with internal and external teams.
  • Omni-channel Content Coordination: Align in-store content with U.S. digital touchpoints including homepage, category pages, and navigation; ensure consistency across formats and audiences.
  • Quality & Process Optimization: Conduct pre/post production quality checks, streamline workflows, and flag opportunities to improve consistency and execution.

Job Description

In-store Content & Production: Coordinate end-to-end production of in-store content across hero products, pods and destinations — including signage and print collateral — ensuring assets are align to global templates and reflect strong product storytelling and are delivered on time; manage specs, review cycles, and final sign-offs across internal and external stakeholders; ensure all assets adhere to brand and quality checks before production and distribution.
H&M Group logo

H&M Group

3.4 Glassdoor

Founded in 1947, H&M Group is a global design company with ~4,702 stores in 76 markets and 56 online markets. At H&M Group, we believe in making great design available to everyone. It’s essential in everything we do. Our family of brands and business ventures offer customers around the world a wealth of fashion, beauty, accessories and homeware, as well as modern menus with fresh and local produce at some of the brands’ in-store eateries.But design is so much more than just products; it’s about clever design processes, efficient product flows, creating experiences that enrich, and smart solutions that benefit all our customers.Sustainability is always at the core of our business. Not only because we like to do what’s right — but it’s also beneficial for our business. We will continue to push for change and lead the way towards a more inclusive and sustainable fashion future.Do you want to join us? We will trust you with great responsibility right from the start, reward a passionate mindset and encourage an entrepreneurial spirit. When you start a career with H&M Group, there’s no limit to where it can take you.H&M Group's Moderation Policy:Welcome to H&M Group’s official LinkedIn page. Ask questions, exchange ideas and meet members and employees from all over the world. This page is moderated daily and we always do our best to answer each one of you in a timely manner. Please remember to keep a friendly tone and in line with LinkedIn’s legal terms at https://www.linkedin.com/legal/user-agreementComments and posts that contain foul language, are off-topic or unnecessarily rude will be deleted. We also encourage you to report any inappropriate content. We use an external tool to handle the comments on our page, so please note that your comments can be stored. For questions, please contact our team at info@hm.com.

Founded in 1947
Stockholm, Stockholm County, SWE
97K employees (11,330 in marketing)
55% recommend to a friend

Traffic Signals

Monthly Visitors
366.1K
Traffic Source Mix
Search
46.5%
Direct
39.3%
Referral
8%
Social
4.6%
Paid
1.2%

Headcount Trend

Current headcount: ~96.9K

Marketing Team

Marketing Team Size
8,745 (9% of company)
Median Career Experience
5 years
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$1.1B
Last Raise
$580.9M
Post IPO Debt, 5 months ago

Funding History

  • Oct 2025
    Post IPO Debt • $580.9M
  • Oct 2023
    Post IPO Debt • $529.3M

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