Content Editor

Fort Worth, TX (On-site)

Salary Not AvailableMid Level1+ years expFull time

Posted 2 months ago

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Job Summary

Own the content support flow for RFPs and client collateral, coordinating with senior writers to convert proposals and marketing assets into clear, client-ready materials for health insurance prospects.

  • Ownership: balance multiple RFPs and presentations with tight timelines and evolving client details.
  • Translate prospect needs into impact-focused copy across social, case studies, white papers, brochures, and event materials.

Job Description

Responsibilities

  • Assist with a variety of sales-focused projects within Day Two Services. These writing projects may include ongoing social media campaigns, case studies, white papers, video scripts, surveys, brochures, and event collateral.
  • Collaborate with senior content writers on projects that may need additional support or research.
  • Manage a varying workload with changing needs, client-specific details, and strict timelines.
  • Review all assets and intake direction to grasp RFP requirements, finalist presentations, or collateral to be created.
  • Contribute to interpreting benefit requirements and summaries to ensure RFP responses are accurately written to enhance client needs and improvements to their program.
  • Assess prospect needs, respond to project questions with the most accurate and impactful.
  • Annotate templates or create client-specific content that educates and informs employers and employees of the benefits available.
  • Proof final versions of RFPs, presentations, flyers, brochures, and other materials.
  • Suggests or questions wording if content is unclear, always providing alternative options.
  • Guides and collaborates with producers and account managers in RFP or presentation best practices, consistently applying appropriate edits to client-specific needs.
Higginbotham logo

Higginbotham

Higginbotham is a single source solution for insurance, financial and HR/employee benefits services. The employee-owned firm was established in 1948 and ranks by revenue today as the nation’s 20th largest independent insurance brokerage. Based in Fort Worth, Texas, Higginbotham serves businesses and individuals through locations across the nation. The firm specializes in tailoring programs to meet each client’s unique needs, and in standing by those programs with their Day Two Services®, which provide proactive customer support through the life of each policy. Higginbotham is a values-driven firm that strives to be family to employees, accountable to clients, teammates to carriers, and generous to communities.

Founded in 1948
Fort Worth, Texas, USA
2.4K employees (232 in marketing)

Traffic Signals

Monthly Visitors
50.1K
Monthly Google Ads Budget
$41.1K
Traffic Source Mix
Search
50.6%
Direct
43.7%
Referral
4.2%
Social
0.4%
Paid
1%

Headcount Trend

Current headcount: ~2.4K

Marketing Team

Marketing Team Size
83 (3% of company)
Marketing Roles Posted (Last 30 Days)
2

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