Responsibilities

• Serve as on-screen talent in short-form vertical videos for organic social media platforms including Instagram, TikTok, and Facebook
• Appear in paid social media ad creative including direct-response video formats such as hooks, calls to action, and brand storytelling clips
• Participate in filming multiple creative variations of video content to support A/B testing for paid ad campaigns
• Brainstorm and pitch organic social media content ideas that reflect the real Oakton student experience and resonate with a student audience
• Suggest trending audio, video formats, and topics relevant to the student demographic for consideration in the content calendar
• Assist the content team with brainstorming new ad angles and messaging concepts for paid social campaigns
• Help recruit Oakton students to participate in video content and represent the college on social media
• Collaborate with the content development team during planning meetings, contributing ideas and feedback in a professional setting

Requirements

• Comfort and confidence appearing on camera in a professional or creative context.
• Active personal use of social media platforms such as Instagram, TikTok, or YouTube, with an understanding of short-form video trends
• Strong verbal communication skills and the ability to take creative direction.
• Enthusiasm for representing Oakton College authentically and positively.
• Ability to collaborate with a team and contribute ideas in a brainstorming environment.
• Reliability and professionalism in meeting scheduled shoot times and deadlines.

Preferred

• Experience creating personal video content
• participating in school media, theater, athletics, or other on-camera activities
• Interest in marketing, communications, media, or a related field.