Content Design and Marketing Specialist

West Des Moines, IA (Hybrid)

$63K/yr – $67K/yrMid Level2+ years expFull time

Posted 2 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the visual storytelling and content design across print and digital for DMU, coordinating with campus partners and external vendors to deliver on-brand materials and campaigns.

  • Content design ownership: across earned, owned, and paid media to support university goals.
  • Project leadership: manage multiple design projects from concept to delivery with brand consistency.
  • Stakeholder collaboration: partner with marketing and campus teams to enhance events and communications.

Job Description

Responsibilities

  • Develop and execute content and marketing strategies across earned, owned, and paid media to support university goals and brand awareness.
  • Design and produce innovative print and digital marketing materials, including advertising, publications, social media content, email campaigns, websites, videos, and presentations.
  • Manage multiple design projects from concept through delivery while ensuring consistency with DMU brand standards.
  • Partner with marketing and campus stakeholders to create engaging visual content, support special events, and enhance the impact of communications.
  • Develop web and print content, including landing pages, banners, infographics, and other visual assets, while coordinating with external vendors as needed.
  • Provide design expertise and training, stay current on industry trends and technologies, and support additional Marketing and Communications initiatives as assigned.

Requirements

  • Bachelor’s degree in graphic design, communications, marketing or a related field.
  • Minimum of 2-3 years of experience in content design and/or marketing or a related role.
  • Proficiency in Adobe Illustrator and Adobe Creative Suite, with strong typography and visual design skills.
  • Must have or be willing to consider drone certification in the first year of employment (e.g., FAA Part 107) for aerial photography/videography tasks.
  • Experience developing print and digital marketing materials, including preparing files for professional print production.
  • Working knowledge of Canva, WordPress, social media platforms, and Microsoft Office.
  • Strong project management, communication, and collaboration skills, with the ability to manage multiple priorities and deadlines.
  • Creative storyteller with a commitment to DMU’s mission and values, and culturally responsive content creation.

Benefits

  • Our Total Rewards reflect this commitment.
  • Qualified faculty and staff enjoy a generous employer contribution toward the medical plan, 10% retirement match, flexible work arrangements, community service time, tuition assistance, professional development funding and access to wellness facilities with programs that promote a well-balanced lifestyle.
  • DMU is proud to offer employees generous benefits and perks, paid time off, free use of wellness facilities and a host of employee engagement and recognition programs throughout the year.

Marketing Team

Marketing Roles Posted (Last 30 Days)
1