Content Creator & Social Media Manager

New Jersey, USA (On-site)

$65K/yr – $85K/yrMid Level5+ years expFull time

Posted 5 months ago

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Job Summary

The role focuses on producing viral short-form content, managing social platforms, and collaborating with the marketing team. It emphasizes photography and videography skills, trend spotting, and audience engagement. A strong background in content creation and social media management is required.

Job Description

Responsibilities

  • Capture high-quality photography and videography
  • Create engaging short-form video (Reels, TikTok, YouTube Shorts)
  • Help concept and execute viral content ideas
  • Manage and grow our social platforms
  • Collaborate daily with our Director of Marketing (Head of Creative) and in-house Graphic Designer
  • Shoot and edit high-quality product photography and lifestyle content
  • Produce short-form video content (Reels, TikTok, YouTube Shorts)
  • Develop “viral-first” concepts that tap into trends and nostalgia
  • Film in-office content, behind-the-scenes moments, product launches, and event coverage
  • Create UGC-style content that feels authentic and engaging

Requirements

  • 5+ years of experience in content creation and/or social media management
  • Strong photography and videography skills
  • Proficiency in:
  • Adobe Creative Suite (Premiere, Lightroom, Photoshop)
  • CapCut or similar short-form editing platforms
  • Experience shooting with DSLR/mirrorless cameras
  • Deep understanding of Instagram and TikTok algorithms
  • Strong copywriting skills for social captions
  • Ability to identify trends early and execute quickly
  • Organized, self-motivated, and comfortable working in-office full-time

Preferred

  • Experience in CPG, food & beverage, or lifestyle brands
  • Experience working with influencers
  • Experience running paid social ads
  • Graphic design experience
  • Experience creating viral content
Iconic Candy logo

Iconic Candy

At Iconic Candy, we specialize in bringing beloved, discontinued candy brands back to life through strategic licensing and meticulous attention to detail, ensuring they retain their original flavors and quality. As a family-owned and operated company, we are recognized as the leader in authentic, high-quality candy revival, dedicated to making nostalgia taste even sweeter.Our ever-expanding portfolio includes iconic brands such as Retro Sours®, OUCH! Bubblegum®, Creme Savers®, Squeeze Pop®, REED’S®, Regal Crown®, BarNone®, and many more—allowing each generation to rediscover the sweets they love. We blend vintage charm with modern accessibility, making these timeless treats available in major retailers like Cracker Barrel, Dollar Tree, Five Below, Kohl’s, IT'SUGAR, and our soon-to-launch direct-to-consumer online store.

Founded in 2011
New York, New York, USA