Responsibilities

• Content Creation: Concept, plan, shoot, edit and design platform-native content across Meta, TikTok, YouTube and X.
• Creative Ideation: Turn briefs, trends and insights into ideas that connect with people through strong concepts and platform-native storytelling.
• Brand Storytelling: Create content that feels authentic to each platform while staying true to each brand's voice, identity, personality and business goals.
• Creative Agility: Balance rapid-turn social content with more polished campaign work, adapting your creative approach to the platform, audience and opportunity.
• Community & Culture: Stay plugged into culture, trends and online conversations, helping identify opportunities to show up in meaningful and unexpected ways.
• Collaboration: Work closely with fellow creatives, strategists and the marketing team to brainstorm and execute fresh content ideas.
• Performance & Optimization: Partner with media and strategy teams to understand content performance, uncover insights to continuously improve the work.

Requirements

• Proven experience in creating engaging content for brands on social media platforms (1-3 years).
• Deep knowledge of how to create content for Meta and TikTok while staying current on social media trends and engagement strategies.
• Proficiency in Adobe Creative Suite and Canva.
• Experience and appetite to use AI tools to enhance your creative process.
• Strong layout design, photo art direction and hands-on maker mindset.
• Ability to manage multiple projects and deliver high-quality work in a fast-paced environment.
• Excellent communication and collaboration skills.

Preferred

• Experience both behind and in front of the camera, from directing talent to appearing on screen when needed.
• Experience working in a creative agency environment.
• Working knowledge of Adobe Premiere and After Effects.
• Familiarity with social media analytics tools and using performance insights to improve creative.