Responsibilities

• Create content that lives in the cat and influencer world — reels, carousels, TikToks, and platform-native moments that feel at home alongside the best pet content out there
• Source, vet, and coordinate with cat influencers and micro-creators for partnerships, collabs, and paid campaigns — you know how to find the right voices and build real relationships
• Build and manage our UGC content process end to end — sourcing creators, writing briefs, reviewing submissions, and building a repeatable pipeline that scales as we grow
• Support broader marketing efforts including campaign planning, community management, and brand storytelling

Requirements

• Deep familiarity with the creator and influencer space — you follow cat accounts, you know what's trending, and you understand how to tap into that world authentically
• Proven experience creating content that performs
• Hands-on experience with UGC — you've built or contributed to a UGC process before, whether sourcing creators, writing briefs, or managing review and approval workflows
• Process-oriented mindset — you can build structure around something scrappy and make it repeatable without losing the creative spark
• Self-starter comfortable wearing multiple hats in a startup environment
• Passion for animals — especially cats — and an intuitive understanding of what resonates with pet owners

Preferred

• Bonus points if you have a cat. We're serious — a resident feline co-creator is absolutely a plus and will be noted favorably during the interview process.

Benefits

• Flexible schedule