Responsibilities

• Capture and edit high-quality photos and videos at our retail locations, for our social media channels.
• Strategically plan and post content that aligns with our brand’s vibe and goals.
• Develop quarterly/monthly content strategy.
• Visit local grocery retailers, restaurants, markets, and food events to capture and create original content.
• Engage with our foodie community by responding to comments and messages, and collaborating with local businesses and influencers.
• Plan posts, schedule, and follow the internal approval process
• Monitor content performance and adjust strategies to keep followers engaged.
• Provide and present monthly metrics reports with key insights to share with the internal team.
• Stay on top of the latest social media trends to keep our content fresh and exciting, while maintaining Brand Standards.
• Collab with in-house marketing team to capture batch content & schedule multiple times a week.

Requirements

• Proven experience creating high-quality content, with a strong emphasis on reels (portfolio required for the candidate review process).
• Excellent photography and videography skills, plus proficiency in editing software (CapCut, InShot, Adobe Creative Suite, or similar).
• Understanding of social media metrics and how to optimize content.
• Passion for food and familiarity with the culinary scene.
• Strong knack for content strategy, trends, and combining with brand storytelling.
• Strong storytelling and communication skills.
• Ability to work independently and meet deadlines.
• Communicative and accountable
• Flexibility to travel locally when needed.
• 2 - 4 years of relevant experience

Preferred

• You’ve worked with brands or in the food industry before.
• You have a strong network in the local food community.
• You have graphic design skills.