Content Creator

New York City, NY (On-site)

$65K/yr – $80K/yrMid LevelFull time

Posted 2 weeks ago

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Job Summary

Own the end-to-end content pipeline for assigned brands, from strategy through delivery, while producing and optimizing video and photography across short-form formats and opportunistic content.

  • Own end-to-end content strategy, production, and delivery for multiple brands.
  • Lead discovery of trends and translate business goals into engaging, platform-native content.
  • Iterate creative based on performance metrics and audience behavior.

Job Description

Responsibilities

  • Content Strategy & Ideation
  • Collaborate with strategists to translate business objectives into engaging, platform-native content.
  • Develop content concepts, recurring series, and creative ideas that support client goals.
  • Proactively identify trends, cultural moments, and emerging formats worth leveraging.
  • Bring fresh ideas to clients and internal teams without waiting for direction.
  • Content Production
  • Shoot and edit short-form video content, including product, lifestyle, UGC-style, talking head, behind-the-scenes, and trend-driven formats.
  • Capture and edit photography for product, lifestyle, and brand storytelling.
  • Translate creative briefs and brand guidelines into compelling, on-brand content.
  • Know when content calls for polished production versus authentic, in-the-moment storytelling.

Requirements

  • Demonstrated experience creating high-performing video and photography content for brands.
  • Strong understanding of major social platforms, trends, algorithms, and evolving content formats.
  • Proficiency with Premiere Pro, CapCut, Final Cut Pro, Lightroom, and Photoshop.
  • Ability to think strategically while executing creatively.
  • Self-motivated with exceptional ownership and accountability.
  • Comfortable balancing multiple clients, priorities, and deadlines in a fast-paced agency environment.
  • Agency experience is a plus, but curiosity, initiative, and creative instinct matter more.

Benefits

  • Medical, dental, vision, short- & long-term disability, accident insurance and life insurance options
  • Flexible time and unlimited vacation (after the first 90 days)
  • Retirement plan with employer match
  • Bagel Thursdays
  • Team Activities
The Brand Leader logo

The Brand Leader

We’re an integrated marketing agency built to move brands forward with clarity, consistency, and breakthrough ideas. For more than 25 years, we’ve helped companies, from emerging startups to global leaders, build brands people believe in and experiences they come back to.Our approach blends strategy, storytelling, design, and performance marketing to create work that not only looks exceptional but drives measurable impact. Whether we’re crafting a brand identity, producing content, or engineering full-funnel growth, we give every client the same level of care, intention, and partnership.Partner With Us For:▪️ Creative and Content▪️ Retention and Community▪️ Performance and Growth▪️ Brand and Strategy▪️ Tech and ExperienceOur Services:▪️ Creative▪️ Paid Media▪️ Earned Media▪️ Branding ▪️ WebDevOur Home Office:▪️ 920 Wade Hampton Blvd, Greenville South Carolina 29607Industries: ▪️ Wine and Spirits▪️ Travel and Tourism▪️ Outdoor/Active Lifestyle▪️ Medical/MedTech▪️ Finance/FinTech

Founded in 1999
Greenville, South Carolina, USA
46 employees (21 in marketing)

Traffic Signals

Monthly Visitors
4.4K

Headcount Trend

Current headcount: ~46

Marketing Team

Marketing Team Size
15 (33% of company)
Marketing Roles Posted (Last 30 Days)
1