Content & Community Marketing Manager

New York, USA (On-site)

$100K/yr – $200K/yrMid LevelFull time

Posted 2 months ago

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Job Summary

Drive content and community programs for autism care, connecting families with clinicians and providers.

  • Own and scale parent and provider content and community programs.
  • Must-have: ability to build repeatable content systems and events.
  • Standout: storytelling instincts for sensitive healthcare topics.

Job Description

Responsibilities

  • Build a parent-facing content engine
  • Create and scale short-form video (TikTok, Reels, etc.) that captures real moments, stories, and insights from autism care
  • Run interviews and conversations with real parents to surface authentic perspectives
  • Elevate patient journeys and stories in a way that is thoughtful, respectful, and compelling
  • Develop a strong, recognizable voice that resonates with families
  • Build a parent community
  • Design and run community experiences for families (virtual and in-person)
  • Create ongoing engagement loops beyond one-time interactions
  • Foster a sense of trust, support, and belonging among parents navigating autism care
  • Build provider-facing content

Requirements

  • NYC-based (or open to relocation)
  • On-site work arrangement
  • We work in person 5 days a week

Preferred

  • Strong instincts for what makes content resonate, especially in video and social
  • Excited about storytelling—real people, real conversations, not polished corporate messaging
  • Built or managed communities, and understand what keeps people engaged over time
  • Ability to move between creative direction and execution, but prefer building systems over doing everything yourself
  • Taste and judgment, especially when handling sensitive topics like healthcare and patient stories

Benefits

  • Health benefits
  • Flexible PTO
  • Dinner when working late
Alpaca Health logo

Alpaca Health

ABA should be led by those who know it best—clinicians. Alpaca Health empowers BCBAs to own, operate, and grow independent practices without the administrative burden.We provide:(1) All-in-one technology for scheduling, data collection, and intake(2) Done-for-you admin including insurance credentialing, benefits verification, and prior authorizations(3) Access to insurance contracts so you can get credentialed in weeks, not months(4) Guaranteed two-week payouts & audit protection to keep your revenue flowing smoothlyIndependence doesn’t mean doing it alone. We take the weight off your shoulders—so you can focus on care, not paperwork.Join a growing community of clinician-owned ABA practices.

Founded in 2024
New York, New York, USA
14 employees (3 in marketing)

Traffic Signals

Monthly Visitors
11.6K
Monthly Google Ads Budget
$30.1K
Traffic Source Mix
Search
37.5%
Direct
45.6%
Referral
5.2%
Social
10.2%
Paid
1.4%

Headcount Trend

Current headcount: ~14

Marketing Team

Marketing Team Size
3 (21% of company)
Marketing Roles Posted (Last 30 Days)
1