Content & Community Lead

Redwood City, CA (Remote)

Salary Not AvailableMid LevelFull time

Posted 6 months ago

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Job Summary

Drive Rumi’s content strategy and storytelling across web, email, and social to build a repeatable audience and inbound pipeline.

  • Own content strategy and editorial calendar across web, email, and social
  • Must-have: Strong writing portfolio with links showing marketing content and social growth
  • Standout: Demonstrated ability to grow a channel through repeatable, intentional programs

Job Description

Responsibilities

  • Own Rumi’s content strategy and editorial calendar across web, email, and social
  • Write high-quality content: thought leadership, blog posts, case studies, newsletters, landing page copy
  • Create and publish social content (e.g., threads, short posts, visuals briefs) across key outlets
  • Turn product updates, educator stories, and research into clear, compelling narratives
  • Build lightweight distribution systems: repurposing, cross-posting, partnerships, and community engagement
  • Track performance and iterate (what resonates, what converts, what drives qualified inbound)
  • Collaborate with sales and founders to support launches, events, and outbound campaigns

Requirements

  • Strong writing portfolio across marketing content and social (please include links)
  • Demonstrated ability to grow a channel or audience (not necessarily huge—just repeatable + intentional)
  • Ability to translate complex AI/education concepts into clear, human language
  • High ownership: you can run content without heavy process or constant direction
  • Strong editorial judgment and taste (you know what to publish—and what not to)

Preferred

  • Experience writing for education, edtech, or developer/technical products
  • Comfort interviewing educators and turning conversations into publishable stories
  • Basic design/production fluency (e.g., Canva/Figma direction, simple video scripts, podcast/webinar support)
  • Newsletter experience and/or SEO fundamentals

Benefits

  • Comprehensive health insurance
  • 15 days PTO annually
  • Flexible working hours
  • Redwood City office (in-person preferred; remote possible)
  • Professional development support