Responsibilities

• Advance the unit's reputation through public relations strategies that drive purposeful messaging and engagement in support of the unit's strategic goals, priorities and initiatives
• Provide communications and marketing leadership in a variety of priorities across a variety of areas
• Write and edit a variety of content in digital and print formats
• Identifying and executing marketing opportunities withing the university marketing strategy
• Attend UCM meetings as a contributor and as a representative of the unit
• Other duties as assigned

Requirements

• Four years of experience in marketing, communications, journalism or public relations experience
• Using market analysis and measurement to drive strategy
• Building communication strategies targeted at specific audiences through multiple channels
• Managing multiple projects with competing deadlines that require accuracy and attention to detail
• Bachelor's Degree in Communications, Journalism or Public Relations; four additional years of experience (for a total of seven) may substitute for a Bachelor’s Degree
• Ability to travel
• Ability to work nonstandard hours including weekends, holidays and evening hours for scheduled recruitment and retention events

Preferred

• Experience producing and editing informational and persuasive collateral
• Experience developing, executing, and measuring impact of marketing and communications plans and initiatives to achieve organizational goals, such as enrollment targets
• Established record of collaboration and excellent interpersonal and communication skills with internal and external constituents
• Ability to translate technical or specialized information for public use and understanding
• Experience in media relations