Responsibilities

• Content Creation & Storytelling: Create and distribute engaging content, including press releases, blog posts, newsletters, fact sheets, and targeted marketing materials that effectively communicate Step Forward’s mission, programs, and impact.
• Content Creation & Storytelling: Conduct interviews with employees, clients, and community partners to craft compelling stories showcasing the impact of Step Forward’s programs, especially those benefiting vulnerable populations.
• Content Creation & Storytelling: Develop and produce monthly newsletters that highlight program updates, partnerships, and success stories.
• Community Outreach & Advocacy: Gather and organize information for community outreach efforts and program advocacy, particularly focusing on programs that serve vulnerable populations.
• Community Outreach & Advocacy: Create compelling visual content (photos, videos) to accompany written stories and increase engagement across various communication channels.
• Digital Strategy & Social Media: Develop and execute social media strategies to enhance brand awareness, support program recruitment (e.g., Head Start enrollment), and promote initiatives like personal and professional development and job training.
• Digital Strategy & Social Media: Manage the organization’s social media presence, ensuring consistent and engaging content.
• Digital Strategy & Social Media: Track social media analytics and adjust campaigns to achieve engagement and outreach goals.
• Digital Strategy & Social Media: Oversee website content, ensuring timely and dynamic updates to keep the site fresh, relevant, and reflective of Step Forward’s mission and programs.
• Event Coverage & Visual Content Production: Travel to Step Forward’s Head Start locations, Opportunity Centers, and other relevant venues to cover Step Forward events, grand openings, and program activities.

Requirements

• Experience: At least 1-2 years of professional experience in communications, public relations, or a related field, with a proven ability to execute communications strategies and manage projects.
• Education: Bachelor’s degree in Journalism, Communications, Marketing, Public Relations, or a related field preferred. Equivalent work experience may be substituted for formal education.
• Skills: Strong written and verbal communication skills with an ability to tailor content to different audiences.
• Skills: Exceptional attention to detail and organizational skills with the ability to prioritize work and meet deadlines.
• Skills: Excellent interpersonal skills, with the ability to collaborate effectively with senior leadership, teams, and community partners.
• Skills: Familiarity with digital and social media applications, including content creation, social media management, and analytics platforms.
• Skills: Working knowledge of Microsoft Office, HTML, Photoshop/photo editing software, and/or Adobe Premiere/video editing software.
• Skills: Strong analytical skills, with the ability to gather data and conduct research to inform communications strategies.