Communications Specialist

New Castle, PA (On-site)

Salary Not AvailableMid Level3+ years expFull time

Posted 2 months ago

Job Summary

Own multi channel corporate storytelling and internal/external communications, leading planning, scripting, shooting and editing while coordinating executive updates, branding, and crisis messaging.

  • Storytelling & executives: plan and deliver updates, PR, and BU-aligned messages across channels.
  • Content & assets: manage a digital library, write and edit across channels, and oversee media production from concept to finish.
  • Social, website, HR and branding: drive social strategy, recruitment content, and branding initiatives with cross-functional partners.

Job Description

Responsibilities

  • Collaborate with executive staff and business unit (BU) leaders in developing presentations, quarterly business updates, and other important corporate messages
  • Write, edit, and revise communications content as required across a variety of channels
  • Plan and maintain integrated communication/content schedule across various channels
  • Develop and maintain a digital library of meta-tagged creative content files (photo, video, etc.)
  • Create graphics for social media and internal message boards
  • Conceptualize, write, and storyboard photo, audio and video scripts, shoots and recordings for engagement and communication to internal and external audiences
  • Plan, direct and execute photo, audio and video shoots
  • Edit raw photos, audio and video into both simple and complex finished products
  • Assist corporate and BU recruiters with job boards and postings, from copywriting and branding to directing comprehensive advertising campaigns ranging from digital to outdoor media
  • Assist corporate and BU HR in the development of reference materials, including benefits and other materials, that support our culture and improve team member engagement
  • Assist HR. and Legal Dept. in messaging and communications, as needed
  • Assist BUs with recruiting content in traditional and digital media including billboard placement and design
  • Lead social media and website strategy
  • Manage corporate website via Content Management System
  • Monitor, actively engage, coordinate and manage corporate social media accounts
  • Support and coach BU leadership as they build, implement and manage social media and website strategies
  • Lead storytelling initiatives around people, products, processes, and events. Maintain and manage a media contact list for communities in which ELLWOOD has a presence
  • Conceptualize and support strategic PR needs of individual business units
  • Assist with crisis communication planning and implementation when necessary
  • Be the primary contact for certain branding initiatives throughout ELLWOOD communities

Requirements

  • Bachelor’s degree in marketing, public relations/media relations, communications, or related field; or, commensurate experience
  • Three or more years’ experience in related field
  • Experience and proficiency in shooting and editing photo, audio, and video
  • Experience and proficiency in social media and digital platforms
  • Experience using technical marketing, analytic, and content management tools such as Google Analytics, website CMS

Preferred

  • Demonstrated project management experience preferred
  • Demonstrated marketing campaign/project experience preferred
  • Ability to travel regionally and nationally occasionally (10-15%)
ELLWOOD logo

ELLWOOD

ELLWOOD is a family company. We were founded in 1910 by David A. Evans and his brother, Jonathan A. Evans. All of the common stock remains in the hands of some 35 family members. Our President and Chief Executive Officer, David Evans Barensfeld, is the fifth family member to hold this job. He has occupied that post since 1983.For over a century, ELLWOOD has grown through innovation and acquisition into the leading supplier of quality metals and custom-engineered components for critical applications worldwide. While our footprint now spans more than 25 locations across North America, we haven’t lost sight of what’s right: treating our employees, industry partners and customers like family.ELLWOOD’s private status permits us to operate independently of short-term perspectives, while acting to maximize long-term values of product quality and customer service. This long-term orientation has, for decades, made us a preferred workplace for employees.We want our people to have the best tools, so we reinvest profits constantly to buy newer, safer, more productive equipment. Our customers are the world’s leading manufacturers of capital equipment. As their specifications for our products become increasingly demanding, we require state-of-the-art equipment to deliver the highest quality metals and components. Our family of shareholders understands it is necessary to reinvest a majority of profits to fuel organic growth and acquisition, and our history of growth over more than 100 years is proof of our commitment. We know that our long term success depends on continued growth and adaptation, and we continue to invest in our people and our business with the future in mind.

Founded in 1910
Ellwood City, Pennsylvania, USA
304 employees (5 in marketing)

Marketing Team

Marketing Team Size
5 (2% of company)

Traffic Signals

Monthly Visitors
206.2M
Monthly Google Ads Budget
$235K
Traffic Source Mix
Search
20.5%
Direct
52.7%
Referral
4.5%
Social
22.1%
Paid
0.1%

Headcount Trend

Current headcount: ~304
ELLWOOD logo

Communications Specialist

ELLWOOD · New Castle, PA · On-site