Responsibilities

• Provide support with the creation and execution of social media content for Facebook, Instagram, Twitter (X), LinkedIn, TikTok, and other platforms.
• Assist with photo/video content and help to create and edit short-form videos.
• Create social media captions that speak to our audience and ensure messaging is consistent.
• Respond to comments and direct messages on social media platforms.
• Track social media engagement to identify high-performing ideas and campaigns.
• Research ideas for original content and develop new strategies for increasing engagement.
• Assist with the creation and distribution of digital email blasts, newsletters, and alerts on social media and traditional news outlets.
• Other duties as assigned.

Requirements

• Experience with social media, communications, public relations, or other related areas or fields.
• Strong organizational skills.
• Prioritize multiple tasks seamlessly.
• Creative and innovative thinker.
• Strong written and verbal communication skills.
• Work both independently and in a team environment.
• Detail oriented.
• Experience with creating visual content in Canva or other similar programs.
• Knowledge of Downtown Louisville.