Responsibilities

• Serve as Global Communications lead for company announcement coordination, ensuring product launch communications excellence and consistency.
• Take full ownership over the end-to-end trade media program, with a strong emphasis on media strategy, messaging, and reporter relationships.
• Coordinate product launches across the company. Advise product promotion strategy. Oversee product press release development, messaging, and distribution.
• Translate technical, scientific topics and product specifications into compelling, engaging and relevant messaging for target audiences.
• Cultivate and expand relationships with priority publications.
• Fulfil roles as go-to trade media relations resource across the company. Provide consultations and trainings for leadership, internal subject matter experts, employees and customers. Prepare spokespeople for trade media interviews and engagements.
• Lead the design and development of trade media collateral, including media materials and messaging, Q&A documents, bylined articles and thought leadership commentary.
• Manage end-to-end trade award program, from opportunity evaluation and identification, through content development and submission, and reporting and promotion.
• Collaborate with the internal team and agency partners to influence, shape, and promote public relations narratives that educate and resonate with the general public and key company stakeholders.
• Disseminate narratives across channels, audiences, and regions to build and sustain awareness for Waters’ innovation and industry excellence.

Requirements

• Life sciences/scientific background
• Bachelor's degree in Communications, Public Relations, or related field
• 7+ years of public relations experience
• Excellent written, media relations, and digital communications skills
• Ability to translate technical scientific content into engaging and memorable campaigns for external audiences
• Driven to understand, simplify, and effectively communicate complex information
• Demonstrated success achieving cross-functional influence and alignment on communications strategies and execution plans
• Comfortable presenting to and advising company leadership and stakeholders; Prepares executive-ready communications, recommendations, and reports
• Ensures consistency across communications and channels; Demonstrates exceptional organizational skills and strong attention to detail
• Supports development and execution of audience-specific paid strategies; Shapes optimal content approaches and targeting based on audience behavior and business objectives

Preferred

• Public relations agency experience