Communications and Marketing Officer

Tampa, FL (On-site)

$54K/yr – $58K/yrMid LevelFull time

Posted 3 months ago

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Job Summary

Drive multi-channel marketing campaigns and creative assets to grow enrollment for USF’s leadership education programs.

  • Own development of creative assets and execution of campaigns to boost awareness and enrollment
  • Must-have: Hands-on campaign execution with ability to interpret results and optimize performance
  • Standout: Collaboration with marketing leadership and program stakeholders to elevate branding and effectiveness

Job Description

Responsibilities

  • The Marketing and Communications Officer supports the growth of the Center for Executive and Leadership Education by developing compelling creative assets and executing multi-channel marketing campaigns that drive awareness, engagement, and program enrollment.
  • This is a hands-on, execution-focused role with analytical awareness.
  • The position requires someone who understands how campaigns perform, can interpret results, and suggest improvements—while partnering with leadership on broader strategic direction.
  • Working closely with marketing leadership and program stakeholders, this role plays a key part in bringing campaigns to life, elevating the brand, and improving marketing effectiveness over time.

Benefits

  • Our first-class benefits package includes medical, dental and life insurance plans, retirement plan options, employee and dependent tuition programs, generous leave, and hundreds of employee perks and discounts.
University of South Florida logo

University of South Florida

The University of South Florida, a high-impact research university dedicated to student success and committed to community engagement, generates an annual economic impact of more than $6 billion. With campuses in Tampa, St. Petersburg and Sarasota-Manatee, USF serves approximately 50,000 students who represent nearly 150 different countries. U.S. News & World Report has ranked USF as one of the nation’s top 50 public universities for five consecutive years, and this year USF earned its highest ranking ever among all universities public or private. In 2023, USF became the first public university in Florida in nearly 40 years to be invited to join the Association of American Universities, a prestigious group of the leading universities in the United States and Canada. Through hundreds of millions of dollars in research activity each year and as one of the top universities in the world for securing new patents, USF is a leader in solving global problems and improving lives. USF is a member of the American Athletic Conference. Learn more at www.usf.edu.

Founded in 1956
Tampa, Florida, USA
19K employees (728 in marketing)

Traffic Signals

Monthly Visitors
3.9M
Monthly Google Ads Budget
$28.9K
Traffic Source Mix
Search
48.4%
Direct
43.2%
Referral
6.1%
Social
1.1%
Paid
1.1%

Headcount Trend

Current headcount: ~18.9K

Marketing Team

Marketing Team Size
509 (3% of company)
Median Career Experience
10 years
Median Tenure
4.6 years
Marketing Roles Posted (Last 30 Days)
5

Funding

Total Funding
$170.3M
Last Raise
$75K
Grant, 1 years ago

Funding History

  • Sep 2024
    Grant • $75K
  • Apr 2024
    Grant • $200K
  • Sep 2023
    Grant • $17.1M

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