Responsibilities

• Strategic Communications - Develop and implement an organization-wide communications and marketing strategy
• Ensure communications consistently reflect Pasa's mission, strategic priorities, and organizational values
• Maintain and evolve Pasa's brand identity, messaging framework, and visual standards
• Develop annual communications plans aligned with organizational and departmental goals
• Identify new opportunities to increase visibility and audience engagement
• Marketing & Storytelling - Lead marketing campaigns supporting educational programs, technical assistance, conferences, fundraising, research, and policy initiatives.
• Develop compelling stories that highlight farmer impact, staff expertise, and organizational outcomes.
• Collaborate across departments to identify stories that demonstrate measurable impact.
• Ensure communications effectively reach diverse audiences using appropriate platforms and messaging.
• Digital Communications - Manage and continuously improve Pasa's website strategy, content, and user experience.

Requirements

• Bachelor's degree or equivalent professional experience in communications, marketing, journalism, public relations, or related field
• Five or more years of progressively responsible communications or marketing experience
• Exceptional writing, editing, and storytelling skills
• Experience managing websites, email marketing platforms, social media, and digital marketing
• Experience leading integrated marketing campaigns
• Strong project management and organizational skills
• Ability to translate complex technical information into clear, engaging language
• Experience using analytics to improve communications performance
• Commitment to advancing the principles of anti-oppression
• Ability to manage multiple priorities while maintaining high attention to detail.

Preferred

• Experience in agriculture, food systems, conservation, climate, or environmental nonprofits
• Familiarity with CRM and marketing automation platforms
• Experience supporting fundraising communications
• Graphic design experience using Adobe Creative Suite and/or Canva
• Photography and/or video production experience
• Working proficiency in Spanish
• Experience supervising staff or managing contractors

Benefits

• Benefits include health, vision, and dental insurance; company wellness plan contributions; pre-tax health and dependent care flexible spending accounts; 401K retirement match; flexible scheduling; 15 paid holidays; and a generous leave policy, along with a work computer and peripherals provided, travel expenses and mileage reimbursement.