Communications Leader, Residential Energy

Palo Alto, CA (On-site)

$72K/yr – $162K/yrSenior Level8+ years expFull time

Posted 2 months ago

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Job Summary

Build clear energy messaging and stories that span Solar, Powerwall, Wall Connector, and future products while translating technical details into customer value.

  • Messaging architecture: develop consistent narratives for customers, partners, and installers across all touchpoints.
  • Content engine: produce web pages, stories, product pages, campaign copy, FAQs, talking points, and leadership updates with crisp clarity.
  • Surface authentic customer and installer impact by partnering with sales, service, and regional teams to surface strong examples.

Job Description

Responsibilities

  • Own the Residential Energy narrative: Develop clear messaging frameworks for Solar, Powerwall, Wall Connector and future products; ensure consistency across all customer, partner, and installer communication
  • Create high-quality content for multiple channels: Write and edit web content, customer stories, product pages, campaign copy, FAQs, talking points, internal updates, and leadership communications
  • Shape customer, installer, and product storytelling: Build a pipeline of authentic stories that demonstrate real-world impact, partnering with sales, service, and regional teams to surface strong examples
  • Support high-visibility external communication moments: Prepare concise statements, written responses, and narrative materials used during product announcements, customer programs, and other critical communications.
  • Partner closely with cross-functional teams: Work with product, engineering, marketing, sales, operations, legal, and leadership to deeply understand capabilities and upcoming changes
  • Ensure clarity and accuracy in all messaging: Translate technical details into simple explanations that are easy to understand and highlight real customer value
  • Elevate internal communication: Craft succinct updates, launch briefs, and talking points that keep internal teams aligned on strategy, priorities, and roadmap changes

Requirements

  • 8+ years of experience in communications, content, narrative development, or equivalent experience
  • Exceptional writing and editing skills—able to simplify complex information and communicate with precision
  • Experience creating content across formats: web, social, email, print, customer stories, executive communications, and long-form narrative
  • Ability to manage high-priority communication moments where clarity, accuracy, and speed matter
  • Comfort working in a fast-paced environment with shifting priorities
  • Strong cross-functional collaboration skills; capable of influencing stakeholders and working directly with leadership
  • High level of judgment, editorial discipline, and attention to detail

Benefits

  • Medical plans > plan options with $0 payroll deduction
  • Family-building, fertility, adoption and surrogacy benefits
  • Dental (including orthodontic coverage) and vision plans, both have options with a $0 paycheck contribution
  • Company Paid (Health Savings Accounts) HSA Contribution when enrolled in the High-Deductible medical plan with HSA
  • Healthcare and Dependent Care Flexible Spending Accounts (FSA)
  • 401(k) with employer match, Employee Stock Purchase Plans, and other financial benefits
  • Company paid Basic Life, AD&D
  • Short-term and long-term disability insurance (90 day waiting period)
  • Employee Assistance Program
  • Sick and Vacation time (Flex time for salary positions, Accrued hours for Hourly positions), and Paid Holidays
  • Back-up childcare and parenting support resources
  • Voluntary benefits to include: critical illness, hospital indemnity, accident insurance, theft & legal services, and pet insurance
  • Weight Loss and Tobacco Cessation Programs
  • Tesla Babies program
  • Commuter benefits
  • Employee discounts and perks program
Tesla logo

Tesla

3.5 Glassdoor

Tesla is accelerating the world’s transition to sustainable abundance. To achieve our mission, we're building a world powered by solar, enabled by battery storage and transported by electric vehicles. We’re committed to hiring and developing top talent from around the world for any given discipline. Headquartered in Texas, we operate six huge, vertically integrated factories across three continents. With over 100,000 employees, our teams take a first-principles approach to designing, building, selling and servicing our products in-house. Our world-class teams operate with a non-conventional philosophy of inter-disciplinary collaboration. Each member of the team is expected to challenge and to be challenged, to create, and to innovate. We’re tackling the world’s most difficult and important problems—and we wouldn’t succeed without our shared passion for making the world a better place.

Founded in 2003
Austin, Texas, USA
79K employees (5,337 in marketing)
56% recommend to a friend
57% CEO approval

Traffic Signals

Monthly Visitors
23.5M
Monthly Google Ads Budget
$1.1M
Traffic Source Mix
Search
47.5%
Direct
46%
Referral
4.2%
Social
1.6%
Paid
0.6%

Headcount Trend

Current headcount: ~79.5K

Marketing Team

Marketing Team Size
4,261 (5% of company)
Median Career Experience
11 years
Median Tenure
6.5 years
Marketing Roles Posted (Last 30 Days)
11

Funding

Total Funding
$20.1B
Last Raise
$783M
Post IPO Debt, 1 years ago

Funding History

  • Oct 2024
    Post IPO Debt • $783M
  • Sep 2023
    Grant • $159.6M
  • Aug 2023
    Grant • $231.8K

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